@chiosse
Instagram · Carousel
@chiosse It’s happening @xaviersobased
@chiosse
Instagram · Carousel
@chiosse It’s happening @xaviersobased
Performance
Video #18173 · Carousel
[01]
A two-image carousel post that functions as a satirical meme. The first image shows the creator with internet personality Xaviersobased, and the second is a fabricated screenshot of a tweet announcing Xavier's fictional election to the NYC City Council and Zohran Mamdani's mayoral win, creating a humorous, fake news story.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 55%
Xaviersobased selected into New York's City Council after Zohran Mamdani wins historic NYC Mayoral Election .
Verbal hook · 15%
It’s happening @xaviersobased
Visual hook · 30%
The primary visual hook is the jarring juxtaposition in the second image, which places a casual photo of an internet personality alongside a formal political headshot within a fake news tweet. This contrast between the informal and formal, combined with the absurdity of the claim, creates immediate curiosity and humor.
[07]
The promise the opener makes, and how the video pays it back
Hook
An authoritative but fabricated text overlay (e.g., a fake tweet or news headline) that establishes an absurd premise as reality.
Payoff
A final textless visual that serves as the ultimate punchline, rewarding the completion of the carousel with an escalating meme or out-of-context image.
[08]
The structural pattern this video runs on
Framework
The Fabricated Announcement Sequence
Leveraging a realistic-looking but entirely fabricated news or social media update to hook the viewer, followed by textless visual slides that act as silent, escalating punchlines to the joke.
The Authoritative Illusion
Using recognizable UI elements like timestamps, handles, and metrics on the first slide to make the absurd claim look legitimate for a split second.
The Visual Corroboration
A textless middle slide providing an image that humorously 'backs up' or reacts to the initial claim, maintaining swipe momentum without needing additional reading.
It’s happening @xaviersobased
informational · photo_1
Xaviersobased selected into New York's City Council after Zohran Mamdani wins historic NYC Mayoral Election .
branding · photo_1
(a) @purplecoupes
contextual · photo_1
10:32 PM · 11/4/25 · 185K Views