@samdespo
TikTok · Speaker address
@samdespo How to find top trending products for eCommerce 🤯💰 #digitalmarketing #marketing #socialmediamarketing #socialmedia #branding #ecommerce
Trending short videosTip then screen recording demo
The edit1 shot · 2 text
Shots Text0:20
Performance
- Views
- 180.6K
- Likes
- 6.3K
- Comments
- 47
- Engagement
- 3.5%
- Length · 26 Aug 2021
- 0:20
Video #2170 · Speaker address
Tip then screen recording demofrom @samdespo
[01]
Overview
The creator directly addresses the camera to introduce his number one tip for finding trending e-commerce products. He then transitions to a screen recording, guiding viewers to the Think with Google website, navigating them to the 'Rising Retail Categories' tool, and explaining how to use it to see top trending product categories and specific search queries by country.
[02]
Simple outline
- 1State high-value promise
- 2Reveal the specific tool
- 3Demonstrate the process
- 4Show the valuable result
[03]
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Classification
Format
Concepts
Elements
Account
[05]
Hook analysis
What stops the scroll in the first 3 seconds
Title hook · 55%
My #1 tip to find top trending products to sell online
Verbal hook · 40%
Here's my number one tip on how you can find top trending products for your next ecommerce business.
Visual hook · 5%
A man makes direct eye contact with the camera in a well-lit room, with computer monitors visible in the background, establishing a professional and knowledgeable context.
[06]
Hook template
Steal this for your own video
Here's my number one tip for finding for your .
- — Here's my number one tip for finding winning ad creatives for your next product launch.
- — Here's my number one tip for finding underpriced properties for your real estate portfolio.
- — Here's my number one tip for finding high-paying clients for your freelance business.
[07]
Hook and payoff
The promise the opener makes, and how the video pays it back
Hook
A direct-to-camera promise of a singular, high-value solution ('#1 tip', 'best way') to a common audience pain point, reinforced by on-screen text.
Payoff
The final screen shows the ultimate desired outcome (a list of specific ideas, a key piece of data), providing a satisfying conclusion and empowering the viewer to replicate the process.
[08]
Narrative framework
The structural pattern this video runs on
Framework
The Expert Walkthrough
A step-by-step screen-recorded tutorial that reveals a valuable, free tool or method to solve a common problem for a specific niche. The creator acts as a guide, leading the viewer from a problem to a powerful, data-driven solution.
- 1
The Tool Reveal
The first action is to name and show the specific website, app, or tool that will be used, transitioning from the speaker to a screen recording.
- 2
The Step-by-Step Guidance
A series of clear, concise instructions, shown via screen recording, guiding the user through the necessary clicks and navigation within the tool.
- 3
The Initial Payoff
The moment the tool reveals the first layer of valuable information (e.g., broad categories), proving the method is working and building anticipation.
- 4
The Final Insight
The final step that reveals the most granular and actionable piece of data, fully delivering on the initial promise and providing the ultimate solution.
Themes
Techniques
Post caption
How to find top trending products for eCommerce 🤯💰 #digitalmarketing #marketing #socialmediamarketing #socialmedia #branding #ecommerce
Text overlays
title · beginning
My #1 tip to find top trending products to sell online
branding · middle
ThinkWithGoogle.com
Transcript
Here's my number one tip on how you can find top trending products for your next ecommerce business. Worst up, head over to thinkwithgoogle.com, and then scroll down until you see tools, and then click on rising retail categories. And now you can see a real time list of all the trending categories by country and then click on one that you like and it will show you the top products that people are searching for.