@jadenrmelgoza
Instagram · 10 Shot
@jadenrmelgoza This is the formula #golf #lift #run #hybridathlete #athlete
@jadenrmelgoza
Instagram · 10 Shot
@jadenrmelgoza This is the formula #golf #lift #run #hybridathlete #athlete
Performance
Video #28248 · 10 Shot
[01]
The creator presents a montage of three video clips showing himself golfing, running, and weightlifting. A text overlay present throughout the video provides a simple mantra for being a 'hybrid athlete': to golf more than runners, run more than lifters, and lift more than golfers.
[02]
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[05]
What stops the scroll in the first 3 seconds
Title hook · 75%
It's simple Golf more than runners Run more than lifters Lift more than golfers
Visual hook · 25%
A wide shot of a man on a sunny golf course preparing to swing a driver, featuring a bright blue sky and expansive green field, which creates an aspirational and athletic visual hook.
[06]
Steal this for your own video
Be more than Be more than Be more than
[07]
The promise the opener makes, and how the video pays it back
Hook
A bold, on-screen text statement that presents a simple but challenging philosophy, creating an immediate aspirational goal or identity for the viewer to latch onto.
Payoff
The rapid succession of the three 'pillars' creates a powerful, cumulative impression that validates the initial philosophy and solidifies the aspirational identity in the viewer's mind, leaving them with a feeling of motivation.
[08]
The structural pattern this video runs on
Framework
The Identity Trinity
To establish a multi-faceted, aspirational identity by presenting a simple, memorable philosophy as on-screen text, and then rapidly showcasing three distinct visual proofs that embody the different components of that identity.
Pillar 1: The Skill
A quick visual clip that demonstrates the first component of the stated philosophy in action, establishing the initial proof point.
Pillar 2: The Endurance
A quick, contrasting visual clip that demonstrates the second component of the philosophy, broadening the scope of the identity.
Pillar 3: The Strength
A final quick visual clip that demonstrates the third component, completing the identity. This beat is often paired with an audio cue that emphasizes effort or authenticity, grounding the aspiration in reality.
This is the formula #golf #lift #run #hybridathlete #athlete
title · throughout
It's simple Golf more than runners Run more than lifters Lift more than golfers
Hey, Miles. One more to go.