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Trending short videosFunny story about coworker's habits
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@oikirkybruz

Instagram · Single Take

@oikirkybruz Or you meet the blokes who drink 4 energy drinks everyday 😂😂

View original on Instagram

The edit1 shot · 1 text
Shots Text1:51

Performance

Views
100.7K
Likes
3.6K
Comments
133
Engagement
3.7%
Length · 11 Apr 2026
1:51

Video #28663 · Single Take

Funny story about coworker's habitsfrom @oikirkybruz

[01]

Overview

The creator tells a humorous, detailed story about a former coworker nicknamed 'Crazy Steve' who he claims survived exclusively on Coca-Cola and beer, never drinking water or eating solid food. He recounts their daily routine on a construction site, from Steve's morning 1.25L Coke to his after-work beers, and concludes by marveling at how such a person could function, ending with a dark joke about his fate.

[02]

Simple outline

  1. 1Pose unbelievable question
  2. 2Introduce extreme character
  3. 3Provide escalating evidence
  4. 4Deliver dark punchline
  5. 5Add final witty jab

[03]

Related videos

[04]

Classification

Concepts
StorytimeAnecdotal Philosophy
Elements
Title Text Hook

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 60%

HOW DO PEOPLE LIKE THIS SURVIVE?? 😂😩

Verbal hook · 35%

So I used to work with this bloke. Right?

Visual hook · 5%

A shirtless man with sunglasses sits in a car, speaking directly and expressively to the camera in a candid, informal setting.

[06]

Hook template

Steal this for your own video

HOW DO PEOPLE LIKE THIS [SURVIVE / FUNCTION / EXIST]?? [EMOTIONAL REACTION EMOJI]

  • — HOW DO PEOPLE LIKE THIS SURVIVE?? 😂😩
  • — HOW DO PEOPLE LIKE THIS FUNCTION AT WORK?? 💀😭
  • — HOW DO PEOPLE LIKE THIS EXIST IN SOCIETY?? 😂🤯

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

A bold, relatable question about a type of person, immediately followed by the introduction of a specific, named character who embodies that type.

Payoff

A morbidly humorous punchline that directly resolves the initial question posed in the hook, providing a satisfying and memorable conclusion.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Unbelievable Character Study

To tell a humorous, anecdotal story about an eccentric or extreme character by presenting a series of escalating, unbelievable behaviors that culminate in a witty or dark punchline.

  1. 1

    The Outrageous Premise

    State the character's two or three defining, unbelievable rules or habits that defy normal logic, setting the narrative's central thesis.

  2. 2

    The Scene Setting

    Ground the story in a specific, recurring context (like a workday or daily routine) to make the absurd details feel more concrete and structured.

  3. 3

    The First Piece of Evidence

    Detail the initial, shocking behavior that supports the premise, using sensory language to make it vivid for the audience.

  4. 4

    The Mid-Story Escalation

    Introduce a second piece of evidence that doubles down on the first, proving the behavior is a consistent and even more extreme pattern.

  5. 5

    The Final Proof

    Present the last piece of evidence that completes the full, unbelievable cycle of the character's routine for a single period (e.g., a full day).

  6. 6

    The Rhetorical Climax

    Restate the central premise as an incredulous question to the audience, directly sharing in the disbelief and reinforcing the absurdity.

  7. 7

    The Relatability Anchor

    Briefly contrast the character's extreme behavior with the narrator's own (and by extension, the audience's) normal standards to highlight the absurdity.

  8. 8

    The Punchline Resolution

    Deliver a concise, witty, and often dark punchline that provides a definitive and humorous answer to the hook's initial question.

  9. 9

    The Post-Credit Jab

    Add one last, quick-witted comment after the main punchline that acts as a final, sharp endnote to the story.

Themes

  • Humor
  • Unhealthy Lifestyles
  • Workplace Culture
  • Storytelling

Techniques

  • Direct address
  • Anecdotal evidence
  • Exaggeration

Trends

  • Storytime videos
  • Relatable work content

Post caption

Or you meet the blokes who drink 4 energy drinks everyday 😂😂

Text overlays

  • title · throughout

    HOW DO PEOPLE LIKE THIS SURVIVE?? 😂😩

Transcript

So I used to work with this bloke. Right? His name was fucking Crazy Steve. And two things I never saw this bloke do was one, eat solid good. And two, drink fucking water. I shit you not. So this is back when I was building the new Byron Bay Shopping Better. Right? You can fucking thank me for that later. But we made at the petrol station every morning about 05:30, and fucking Steve O would have a big 1.25 liter Coke sitting between his legs best fucking hugging the thing. And then I tell you, Aaron better the car, I hear it he'd wait for me to get in the car. I'd hear that. And he'd be slurping that thing, like, fucking like a fucking flight of shit. We'd get to fucking worse. He'd be sipping it. He'd be finished that one by about fucking smoke o. Right? Smoke o would come around. Bang. 1.25 better coke number two would come out. Watching him hit that first sip of that fresh coal one. Because if you type a car, he'd let these things work for, like, a few hours. And he'd be on this fucking hot ass coke by the afternoon. And you can believe it. Sure enough, soon as we finish work, we pull straight out of the job site and where we no, boom. Better o. Big, tallie, fucking new. Every single time. I swear to good, I never once saw this cunt in the eight months I worked with him drink fucking water. Like, how will these people fucking survive, bro? Fuck the good. That's whatever. But he literally never would drink water. Like, how do you drink two and a half liters of coke and then he good home and just smack piss till the fucking cows came home? And I'm like, how do these people actually survive? If I don't drink at least two liters of water, I'm fucking in shambles. And this cunt would do two and a half liters of coke, two and a half liters of fucking two weeks new. And, fuck, he seemed fine. He'd show up to work better day. So respect to him. He's probably fucking dead. Best, Steve, oh, mate, if you see this, reach out. Actually, no. Don't. Fuck that. Cup was cooked.

Funny story about coworker's habits | Viral Hooks