@morganhoong
Instagram · Graphic Yap
@morganhoong guess how google is making money! #tech #finance
Trending short videosExplains how big tech makes money
The edit1 shot · 9 text
Shots Text0:54
Performance
- Views
- 327.6K
- Likes
- 16.5K
- Comments
- 87
- Engagement
- 5.1%
- Outlier
- 2.8×
- Length · 30 Apr 2026
- 0:54
Video #31667 · Graphic Yap
Explains how big tech makes moneyfrom @morganhoong
[01]
Overview
The creator begins with the provocative claim that Amazon doesn't profit from its e-commerce delivery service. She then explains the difference between B2C and B2B business models, using Amazon Web Services (AWS) as the primary example of Amazon's real profit center by showing pie charts of its revenue vs. profit. She pivots to Meta, explaining that its business model is selling user attention to advertisers, making the user the commodity, before ending with a call-to-action for viewers to guess how Google makes its money.
[02]
Simple outline
- 1State shocking misconception
- 2Reveal the hidden system
- 3Provide concrete examples
- 4Challenge the viewer to apply
[03]
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Classification
[05]
Hook analysis
What stops the scroll in the first 3 seconds
Title hook · 55%
Amazon isn't making $h*t from delivering your vibrator to you in 2 days
Verbal hook · 45%
Amazon isn't making shit from delivering your vibrator to you in two days.
Visual hook
A medium close-up shot of the speaker talking directly to the camera with an assertive expression, combined with a large, provocative text overlay that immediately grabs attention.
[06]
Hook template
Steal this for your own video
Delivering to you in isn't actually how makes its money.
- — Streaming unlimited movies to you for $15/month isn't actually how Netflix makes its money.
- — Shipping groceries to your door in an hour isn't actually how these delivery apps make their money.
- — Giving you a free savings account isn't actually how your bank makes its money.
[07]
Hook and payoff
The promise the opener makes, and how the video pays it back
Hook
A provocative, counter-intuitive statement that challenges a widely held belief about a familiar topic, often using a relatable and slightly edgy example.
Payoff
The Interactive Challenge: Concludes by posing a question about a final, un-analyzed example, prompting the audience to apply their new knowledge in the comments while delivering one last surprising fact to drive engagement.
[08]
Narrative framework
The structural pattern this video runs on
Framework
The 'Hidden System' Deconstruction
To debunk a common misconception by revealing the true, underlying system or business model that powers a familiar entity, using a series of case studies as proof.
- 1
The Broadening Thesis
Generalizes the initial hook into a larger, overarching claim that the video will prove, setting the agenda for the content.
- 2
The Authority & Mission
The creator establishes their credibility and states the educational purpose of the video, building trust and defining the target audience.
- 3
The Foundational Concept
Explains a core principle or definition (e.g., B2C vs. B2B) that is essential for understanding the subsequent arguments, equipping the viewer with the necessary framework.
- 4
The First Case Study
Presents the first piece of evidence to support the thesis, deconstructing a familiar example to reveal its hidden mechanics, often using data or a shocking fact for impact.
- 5
The Second Case Study
Reinforces the thesis with a second, distinct example, demonstrating that the 'hidden system' is a recurring pattern and not an isolated case. This beat connects the system directly to the viewer's own behavior.
Themes
Techniques
Post caption
guess how google is making money! #tech #finance
Text overlays
title · beginning
Amazon isn't making $h*t from delivering your vibrator to you in 2 days
branding · beginning
amazon
branding · middle
aws
informational · middle
Revenue E-Commerce 67% AWS 17% Other 16%
informational · middle
Profit AWS 55% Other 45%
informational · middle
Forbes BREAKING Delivery Drivers Sue Amazon For Being Forced To Pee In Bottles
informational · middle
Meta Ads Manager Create and manage ads on desktop and mobile.
branding · end
Google
contextual · end
Gmail 5,227
Transcript
Amazon isn't making shit from delivering your vibrator to you in two days. Matter of fact, most of these tech companies aren't making money from what you think they're making money from. Hi. I'm Morgan, and I wanna make sure my girls understand tech and money too. So sit the fuck down, babe, because we're about to get educated on this page. Let me say this worst. Behind every b to c company is a b to b company that is funding the whole shebang. And you might be like, a b to fucking what? A b to c company sells their product to individual consumers, while b to b company sells their products to businesses. And there's, like, b to g and b to b to b to b. Dyslexia keeps going on. No as I was talking about earlier, Amazon has this cloud computing service called AWS. It makes up for 55% of their profit while only being 17% of their revenue. The only way they're making profits on the shopping side is by exploiting their workers. Similarly, men of Facebook and Instagram don't make money off of you posting fire fucking photo dumps every month and crashing out on your close friend's story. What they have is a choke good on your attention and knowing you so well that they know exactly what ads to put on tier for you page. You're Meta's commodity. Meta's real customer is every business that wants to sell to you. I'll let you guess in the comments below what Google is making money from, but they're losing money from storing your emails.