@bradjcho
Instagram · Vlog
@bradjcho day 36 of DoorDashing until i can buy an engagement ring to propose to my girlfriend #doordashforadiamond #ilovejulia
Trending short videosDocumenting side hustle for proposal
The edit1 shot · 7 text
Shots Text0:37
Performance
- Views
- 191.1K
- Likes
- 15.9K
- Comments
- 135
- Engagement
- 8.4%
- Length · 24 Jan 2026
- 0:37
Video #33644 · Vlog
Documenting side hustle for proposalfrom @bradjcho
[01]
Overview
The creator provides an update on his ongoing challenge (Day 36) of DoorDashing to save $6,500 for an engagement ring. He shows a montage of himself shopping for and delivering groceries, while his voiceover reflects on how this work contrasts with past memories of running errands with his girlfriend. He concludes by stating his motivation to build a future where they can do these things together, shares his current savings total, and asks viewers to follow his journey.
[02]
Simple outline
- 1State aspirational goal
- 2Show the current struggle
- 3Contrast struggle with future vision
- 4Provide quantifiable progress update
[03]
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Classification
[05]
Hook analysis
What stops the scroll in the first 3 seconds
Title hook · 45%
I can't afford to propose to my girlfriend
Verbal hook · 50%
I can't afford to propose to my girlfriend, so today's day 36 of DoorDashing for a $6,500 diamond ring.
Visual hook · 5%
A direct-to-camera shot of the creator in his car at night, creating an intimate and personal feel, immediately followed by a high-quality image of the aspirational diamond ring.
[06]
Hook template
Steal this for your own video
I can't afford , so this is day of to make it happen.
- — I can't afford a down payment on a house, so this is day 21 of flipping thrift store finds to make it happen.
- — I can't afford my dream wedding, so this is day 14 of selling handmade candles on Etsy to make it happen.
- — I can't afford to quit my job, so this is day 60 of freelancing on weekends to make it happen.
[07]
Hook and payoff
The promise the opener makes, and how the video pays it back
Hook
A highly relatable problem statement that immediately establishes a clear, emotionally-charged goal and the specific, challenging method being used to achieve it.
Payoff
A quantifiable progress report (The Ticker) that shows the exact numbers for the day and the total accumulated, followed by a direct call-to-action that frames the journey as an ongoing series, encouraging a follow to see the final outcome.
[08]
Narrative framework
The structural pattern this video runs on
Framework
The Documented Journey
To chronicle a long-term, quantifiable journey towards a highly desirable and relatable goal, using the contrast between the current struggle and the future vision to build emotional investment and viewer loyalty.
- 1
The Milestone Update
Provides a quick, encouraging progress report (e.g., a percentage) to signal that the journey is advancing, rewarding past viewership and validating the effort.
- 2
The Grind & Reflection
Visually depicts the mundane, repetitive work involved in the journey. This action is paired with a voiceover that contrasts the current task with nostalgic memories related to the ultimate goal, creating a powerful emotional juxtaposition.
- 3
The Future Vision
Explicitly states the desired future state that the current struggle will unlock. This beat reframes the grind not as a hardship, but as a necessary step toward a specific, aspirational life change.
Themes
Techniques
Trends
Post caption
day 36 of DoorDashing until i can buy an engagement ring to propose to my girlfriend #doordashforadiamond #ilovejulia
Text overlays
contextual · beginning
I can't afford to propose to my girlfriend
contextual · beginning
day 36 of DoorDashing
contextual · beginning
for a $6,500 diamond ring
informational · beginning
but we're over 25% of the way towards the goal
informational · end
36 days down
informational · end
$1,776.04 / $6,500
call-to-action · end
follow to see how long it takes
Transcript
Can't afford to propose to my girlfriend, so today's day 36 of Good Dashing for a $6,500 diamond ring. But we're over 25% of the way towards the goal and today her cousin came from New York, so I had the evening to myself. So here's a full day of driving delivery. While I was shopping groceries for other people, I thought about us. How we always used to turn Tier runs into dates. And how running errands with her was really fun. But right now, I'm delivering groceries for other people, but I'm working toward a life where instead of delivering groceries for others, we get to go on a instead of delivering groceries for others, we get to go on a date for hours. And I can't wait. Thirty six days down. Dollars 1,776.04 out of 6,500. Follow to see how long it takes.