@micah_jeub
Instagram · Speaker address
@micah_jeub And we use it ever day so I’d say it was worth it! #pool #diy #hottub #backyard #husband
@micah_jeub
Instagram · Speaker address
@micah_jeub And we use it ever day so I’d say it was worth it! #pool #diy #hottub #backyard #husband
Performance
Video #37306 · Speaker address
[01]
The creator stands by his self-built backyard pool and gives a tour, breaking down the cost and construction process. He explains that he built it for a fraction of a professional quote, detailing the materials used for the frame ($1000 for wood), the pump and filter system ($100), and the simple pond liner, while also showcasing features like the waterfall.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 55%
How much did this pool cost?
Verbal hook · 15%
A lot of people ask us how we built this pool.
Visual hook · 30%
A man stands in the rain next to a finished, wood-paneled backyard pool, immediately establishing the topic and showing the final result.
[06]
Steal this for your own video
I built a for $ — here's the full breakdown.
[07]
The promise the opener makes, and how the video pays it back
Hook
The video opens by posing a common question and immediately contrasting a high professional price with the implied low cost of the creator's solution, establishing a powerful curiosity gap and value proposition.
Payoff
The viewer is left with a complete mental model of how to achieve a high-value outcome for a low cost, feeling empowered and equipped with insider knowledge.
[08]
The structural pattern this video runs on
Framework
The DIY Deconstruction
To demystify a complex or expensive project by breaking it down into its simple, affordable components, culminating in the reveal of a 'cheat code' that makes the entire endeavor accessible.
The Foundation Breakdown
The creator reveals the first and most visible component of the project, stating its material and surprisingly low cost. This provides the first piece of tangible evidence for the solution.
The Engine Room Tour
The creator reveals the technical core of the project, often in a hidden location. They emphasize the low cost and demonstrate a key functional benefit that adds value and usability.
The Simplicity Anchor
The creator provides a simple, concrete metric or fact (e.g., depth) that reframes the project as less intimidating and more achievable than initially perceived.
The Aspirational Upgrade
The creator showcases a non-essential but highly desirable aesthetic or emotional feature (e.g., a waterfall), elevating the project from merely functional to aspirational.
The 'Cheat Code' Payoff
The creator reveals the final, critical insight or unconventional material that makes the entire low-cost solution possible. This is framed as an insider secret, delivering the ultimate payoff and empowering the viewer.
And we use it ever day so I’d say it was worth it! #pool #diy #hottub #backyard #husband
title · beginning
How much did this pool cost? PEOPLE ASK US
informational · beginning
$25,000 MY KIDS LOVE THIS THING
informational · middle
ABOUT $1,000 FOR ALL OF THOSE
informational · middle
WAS $100 FOR THE PUMP AND THE SAND FILTER
informational · end
THE LINER INSIDE IS JUST A POND LINER
contextual · end
AS OPPOSED TO DOING CONCRETE
Lot of people ask us how we built this pool. We got an estimate to put a pool in. It was, like, $25,000. My kids love this thing, and this is how I built it. These are four by six boards, and that was about a thousand dollars for all of those. Home Depot had them delivered for free because they really like me. And then over here in this little thing, this pump here was $100 for the pump and the sand better. And we love the sand filter because you can backwash it. So I can turn it tier, and it starts cleaning the filter out automatically, and best starts better tier. Rank then you turn this. Boom. This pool is only about 29 inches deep. There's really nothing to it. But if you guys wanna come over here really quick, this waterfall really sold it. It's just like a nice ambiance all day with this pool. The liner inside is just a pond liner. So we put it in, we stapled it on, and then the water surface just never gets above where the liner is. So it's kind of a cheat code as opposed to doing concrete.