@pitchsocial
Instagram · Vlog
@pitchsocial who’s spinning @pitchcuse this year? 👀 #college #viral #pitchsocial #syracuse #syracuseuniversity
@pitchsocial
Instagram · Vlog
@pitchsocial who’s spinning @pitchcuse this year? 👀 #college #viral #pitchsocial #syracuse #syracuseuniversity
Performance
Video #38935 · Vlog
[01]
The creators document day five of their project to transform a bar called Pitch Social. They show the process of building a custom stage and DJ booth, starting from buying materials at Home Depot, assembling the wooden frames, painting the structures, and setting up the final product. They explain that this new setup will allow them to host better DJs, artists, and influencers, and they end with a call-to-action for potential DJs to get in touch.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 35%
MY BOYS COMPLETELY TRANSFORM THIS IS
Verbal hook · 30%
Me and my boys are about to completely transform this bar.
Visual hook · 35%
A rapid cut from a static shot of an unfinished DJ booth to a high-energy, blurry shot of a packed nightclub with flashing red lights, creating immediate visual contrast and excitement.
[06]
Steal this for your own video
WE’RE COMPLETELY TRANSFORMING THIS INTO
[07]
The promise the opener makes, and how the video pays it back
Hook
A bold declaration of a significant transformation, immediately establishing a 'before' state and creating anticipation for the 'after.'
Payoff
A direct call to action that invites the audience to participate in or benefit from the newly completed project, turning passive viewers into active community members.
[08]
The structural pattern this video runs on
Framework
The Project Payoff Blueprint
Documenting the transformation process of a project from concept to completion, then leveraging the finished product to issue a community-engaging call to action.
The Transformation Thesis
State the ambitious goal and provide context for the project, setting clear viewer expectations for what will be accomplished.
The Public Promise
Reference a prior commitment made to the audience, building accountability and narrative continuity for returning viewers.
The Resource Gathering Montage
Show the initial, foundational steps of the process (sourcing materials, prep work) in a rapid, engaging montage to demonstrate effort.
The Construction Sequence
Display the core assembly and building phase through quick cuts, showing tangible progress and the physical creation of the final product.
The Value-Add Reveal
Introduce a key feature or secondary component that enhances the primary project, demonstrating thoughtful design and exceeding initial expectations.
The Strategic Justification
Explain the 'why' behind the project, connecting the physical effort to a larger, audience-benefiting goal or improved experience.
who’s spinning @pitchcuse this year? 👀 #college #viral #pitchsocial #syracuse #syracuseuniversity
title · beginning
MY BOYS
title · beginning
COMPLETELY TRANSFORM
title · beginning
THIS IS
contextual · beginning
OF BUILDING
contextual · beginning
LAST WEEK
contextual · beginning
WE TOLD YOU
contextual · beginning
INSANE STAGE
contextual · middle
WE WENT
contextual · middle
TO THE
contextual · middle
ONCE WE
contextual · middle
WE PUT
contextual · middle
PIECES TOGETHER
contextual · middle
PAINTED IT
contextual · middle
A CUSTOM
contextual · middle
TO PUT
contextual · middle
WITH
contextual · middle
BE ABLE
informational · middle
DJS
informational · middle
AND INFLUENCERS
informational · end
ALL YEAR LONG
call-to-action · end
WANTS TO DJ
branding · end
PITCH SOCIAL
call-to-action · end
DROP A COMMENT
call-to-action · end
OR TAG THEM
call-to-action · end
LET'S GO
And my boys have been a completely transformed his bar. This is day five of building pitch cues. Last week, we told you we're gonna build the most insane stage in DJ booth. We went to Home Depot to get all of our material, and we got our wood cut down to the perfect size. Once we got back to the bar, we put all the pieces better, and we painted it. Painted it. Then we built out a custom DJ booth to put on top of the stage. With this setup, we're gonna be able to bring you the best DJs, artists, and influencers all year long. If you or someone you know wants to DJ at Pitch Social this year, drop a comment or tag good down below. Let's go.