Viral Hooks
Trending short videosCoastal summer lifestyle clothing collage
S

@setactive

Instagram · Carousel

@setactive **[COASTLINE GIVEAWAY CLOSED] @aubreyburleigh @madison.matyja @madeline_battista @sofiapeterson0 you’re our winners! Look out for a DM from us 🤍** The hardest decision you’ll make all week: Sweet Tea (pictured), Hammock, Palmetto, or Driftwood. We’re gifting 4 winners our favorite pieces in their favorite Coastline color. How to enter: • Double-tap ❤️ this post • Comment your favorite Coastline color • Follow @setactive on IG + TikTok • Follow our Founder @lindseycarter • Share to your story for a bonus entry Coastline drops 08.19 @ 9AM PST / 12PM EST. Winners announced 08.17. Hammock Palmetto Driftwood

View original on Instagram

Performance

Views
290.9K
Likes
19.4K
Comments
7.5K
Engagement
9.2%
Outlier
15.4×

Video #39326 · Carousel

Coastal summer lifestyle clothing collagefrom @setactive

[01]

Overview

This is a promotional post from the activewear brand @setactive for its 'Coastline' collection. It uses a four-panel collage to create a strong aesthetic mood board of a relaxed, coastal summer lifestyle, featuring models wearing the collection while engaging in leisurely activities. The caption announces a giveaway to drive engagement and promote the new product drop.

[03]

Related videos

[04]

Classification

Format
Concepts
Lifestyle CarouselVibe ShowcaseInspo Lookbook
Elements
Grid Layout ShowcaseConsistent Visual ThemeGiveaway
Account

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Verbal hook · 30%

COASTLINE GIVEAWAY

Visual hook · 70%

The visually striking 2x2 collage format combined with a strong, cohesive red and terracotta color palette across all four images creates an aesthetically pleasing and attention-grabbing composition. The aspirational scenes of coastal leisure and summer activities evoke a desirable lifestyle, hooking the viewer.

[06]

Hook template

Steal this for your own video

A [number]-panel collage of [lifestyle aesthetic] images shot in a matching [color palette] creates an instant mood board that stops the scroll.

  • — A 4-panel collage of cabin winter retreat images shot in a matching deep green and brown palette creates an instant mood board that stops the scroll.
  • — A 4-panel collage of Mediterranean dinner party images shot in a matching warm gold and linen palette creates an instant mood board that stops the scroll.
  • — A 4-panel collage of urban streetwear looks shot in a matching monochrome grey and black palette creates an instant mood board that stops the scroll.

Themes

  • Summer
  • Leisure
  • Coastal Living
  • Casual Style

Techniques

  • Color Coordination
  • Collage Composition
  • Lifestyle Photography

Trends

  • Aesthetic Photo Dump
  • Brand Storytelling

Post caption

**[COASTLINE GIVEAWAY CLOSED] @aubreyburleigh @madison.matyja @madeline_battista @sofiapeterson0 you’re our winners! Look out for a DM from us 🤍** The hardest decision you’ll make all week: Sweet Tea (pictured), Hammock, Palmetto, or Driftwood. We’re gifting 4 winners our favorite pieces in their favorite Coastline color. How to enter: • Double-tap ❤️ this post • Comment your favorite Coastline color • Follow @setactive on IG + TikTok • Follow our Founder @lindseycarter • Share to your story for a bonus entry Coastline drops 08.19 @ 9AM PST / 12PM EST. Winners announced 08.17. Hammock Palmetto Driftwood

Coastal summer lifestyle clothing collage | Viral Hooks