@offball
Instagram · Carousel
@offball When the lights went before Florida State-SMU, Twitter was at its finest (like the good ole days)
@offball
Instagram · Carousel
@offball When the lights went before Florida State-SMU, Twitter was at its finest (like the good ole days)
Performance
Video #41650 · Carousel
[01]
A graphic-style post announcing that the power outage at a Florida State University football game led to a wave of humorous memes on Twitter, framing the event as a moment of classic internet culture. The image shows the stadium's jumbotron with the power outage announcement, and the post teases a collection of the 'best memes', likely in the following slides.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 45%
The FSU Power Outage Was Vintage Twitter
Verbal hook · 35%
When the lights went before Florida State-SMU, Twitter was at its finest (like the good ole days)
Visual hook · 20%
A striking image of a massive stadium jumbotron displaying an unexpected 'GAME DELAYED POWER OUTAGE' message to a full crowd, creating immediate curiosity and visual disruption.
[07]
The promise the opener makes, and how the video pays it back
Hook
The opening slide combines a bold, culturally relevant headline with a striking image of a specific event to create an immediate, compelling narrative hook.
Payoff
The payoff is the delivery of the promised curated list across the subsequent slides, satisfying the curiosity built by the hook. Each slide provides a small dopamine hit of humor or insight.
[08]
The structural pattern this video runs on
Framework
The Event-Reaction Framework
This framework capitalizes on a timely event by framing it with a strong cultural take. It hooks the audience by promising a curated gallery of the best public reactions (memes, tweets, etc.), driving engagement through a 'best of' listicle format.
The Cover Page Setup
Slide 1 serves as a self-contained poster for the rest of the carousel. It provides the brand, the thesis statement (the cultural take), the visual proof of the event, and an explicit call-to-action that promises a list of examples on the following slides.
When the lights went before Florida State-SMU, Twitter was at its finest (like the good ole days)
branding · photo_0
OffBall
title · photo_0
The FSU Power Outage Was Vintage Twitter
contextual · photo_0
GAME DELAYED POWER OUTAGE
call-to-action · photo_0
...SOME OF THE BEST MEMES »