@nick_lloyd_
Instagram · 10 Shot
@nick_lloyd_ TikTok has been loving the transformation so thought I’d post the process here #design #nyc #homedecor #gay
Trending short videosShowing before and after transformation
The edit1 shot · 2 text
Shots Text0:09
Performance
- Views
- 1.1M
- Likes
- 110.7K
- Comments
- 292
- Engagement
- 10.5%
- Outlier
- 3.3×
- Length · 13 Mar 2026
- 0:09
Video #42010 · 10 Shot
Showing before and after transformationfrom @nick_lloyd_
[01]
Overview
The creator showcases a bathroom transformation in their rental apartment. The video begins by showing the original, plain bathroom while a text overlay poses the question of why one would change a rental, then transitions to reveal a dramatically redecorated space with dark green walls, new lighting, and art, concluding with a text overlay that humorously attributes the change to their identity.
[02]
Simple outline
- 1Pose a common objection
- 2Reveal dramatic transformation
- 3Provide identity-based justification
- 4Showcase the results
[03]
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Classification
[05]
Hook analysis
What stops the scroll in the first 3 seconds
Title hook · 95%
“It’s just a rental why would you change anything?”
Visual hook · 5%
The video opens with a slow pan across a plain, stark white bathroom, establishing a clear 'before' state that creates anticipation for a change or transformation.
[06]
Hook template
Steal this for your own video
“It’s just a —why would you change anything?”
- — “It’s just a dorm room—why would you change anything?”
- — “It’s just a leased office—why would you change anything?”
- — “It’s just a borrowed studio—why would you change anything?”
[07]
Hook and payoff
The promise the opener makes, and how the video pays it back
Hook
The video opens on a visually uninspiring 'before' state, immediately establishing a relatable problem or scenario. On-screen text poses a common, skeptical question that voices a reason for inaction, creating an immediate narrative conflict.
Payoff
The payoff is twofold: the visual satisfaction of the beautiful 'after' state, and the emotional/humorous satisfaction of the punchline, which provides a clever and empowering resolution to the initial conflict.
[08]
Narrative framework
The structural pattern this video runs on
Framework
The Identity Justification Reveal
To present a dramatic before-and-after transformation, justifying the effort not with practical logic but with a humorous, identity-based punchline that subverts a common objection.
- 1
The Status Quo Objection
This beat lingers on the 'before' state, allowing the viewer to absorb its mediocrity while the on-screen text establishes the central conflict: a common societal norm or practical objection that discourages change.
- 2
The Transformative Rebuttal
A hard cut or sudden transition reveals the dramatic 'after' state. Simultaneously, the on-screen text changes to a short, witty punchline that refutes the initial objection by framing the transformation as an essential expression of personal identity.
- 3
The Aesthetic Showcase
A montage of quick, visually pleasing shots highlights the details of the transformation from multiple angles and in different lighting. This serves as the proof and reward, allowing the viewer to savor the successful outcome.
Themes
Techniques
Trends
Post caption
TikTok has been loving the transformation so thought I’d post the process here #design #nyc #homedecor #gay
Text overlays
title · beginning
“It’s just a rental why would you change anything?”
contextual · middle
bc I’m gay