@madwelllness
Instagram · One Shot
@madwelllness no bc why has she sent me so many articles and videos about young adults finding eligible bachelors at Catholic Churches across the country #church #catholic #youngadults #dating #hinge
@madwelllness
Instagram · One Shot
@madwelllness no bc why has she sent me so many articles and videos about young adults finding eligible bachelors at Catholic Churches across the country #church #catholic #youngadults #dating #hinge
Performance
Video #42287 · One Shot
[01]
The creator shows a woman walking down a city sidewalk, filmed from the perspective of a companion. A text overlay is present for the entire video, delivering a humorous observation that contrasts the general dislike for the dating app Hinge with her mom's suggestion that people are now meeting partners at Catholic Church instead.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 75%
don't worry guys I know we all hate Hinge
Visual hook · 25%
The video opens with a dynamic first-person point-of-view shot, creating an immediate sense of movement and immersion as if the viewer is walking with the subject on a city sidewalk.
[06]
Steal this for your own video
don't worry , I know we all hate
[07]
The promise the opener makes, and how the video pays it back
Hook
The narrative opens by stating a widely-held negative belief or shared problem via on-screen text, creating immediate relatability and an in-group feeling with the viewer.
Payoff
The payoff is the punchline itself, which resolves the narrative by explaining the contradiction in a funny, relatable, and often generational way. The video ends immediately after, letting the joke land without further explanation.
[08]
The structural pattern this video runs on
Framework
The Absurdist Justification
The video establishes a relatable modern frustration, introduces a contradictory opinion from an authority figure, and then reveals the comically outdated or unexpected reasoning behind that opinion, creating a humorous punchline.
The Authority's Reassurance
A contradictory claim is introduced, attributed to an external authority figure (e.g., 'my mom says it's fine'). This creates a small narrative tension and makes the viewer question the initial premise.
The Absurdist Solution Reveal
The final clause of the text reveals the humorous and unexpected rationale for the authority figure's opinion, serving as the punchline. It juxtaposes the modern problem with a traditional or nonsensical solution.
no bc why has she sent me so many articles and videos about young adults finding eligible bachelors at Catholic Churches across the country #church #catholic #youngadults #dating #hinge
informational · throughout
don't worry guys I know we all hate Hinge but my mom says it's fine because apparently we're all just meeting at Catholic Church now