@weratedogs
Instagram · Carousel
@weratedogs This is Goober. He helps his human sell used clothes and items online by modeling them. As you can imagine, sales have gone through the roof. 13/10 (follow @thegoodboyarchives)
@weratedogs
Instagram · Carousel
@weratedogs This is Goober. He helps his human sell used clothes and items online by modeling them. As you can imagine, sales have gone through the roof. 13/10 (follow @thegoodboyarchives)
Performance
Video #49558 · Carousel
[01]
A carousel of images showcasing a black Labrador retriever named Goober humorously modeling various items like clothing, a hat, and a Stanley cup for its owner's online resale business. The post combines direct photos of the dog with screenshots of the actual product listings, highlighting a creative and effective sales tactic that has reportedly increased sales.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook
WOMAN USES HER DOG TO MODEL ITEMS FOR HER RESALE SHOP
Verbal hook
This is Goober. He helps his human sell used clothes and items online by modeling them.
Visual hook
An unexpected and humorous image of a black dog holding a clothes hanger with a t-shirt in its mouth, looking directly at the camera with wide, expressive eyes. The absurdity of a dog acting as a fashion model creates immediate pattern interruption and curiosity.
[07]
The promise the opener makes, and how the video pays it back
Hook
The Concept Proclamation (Slide 1): A single, high-impact opening slide that uses a bold headline overlay and a strong representative image to immediately and fully explain the unique premise of the entire carousel. It functions as a title card for the gallery to follow.
Payoff
The Signature Image (Slide 9): The final slide is a single, high-quality, full-bleed image that serves as the definitive and most memorable example of the gimmick. It contains no text and acts as a final, satisfying visual punchline, often fulfilling a tease from the first slide.
[08]
The structural pattern this video runs on
Framework
The Gimmick Gallery
Establish a charming or clever central premise (the 'gimmick') on the first slide, then dedicate the rest of the carousel to a gallery of repeating examples that prove the premise, using slight variations in format to maintain interest and build credibility.
This is Goober. He helps his human sell used clothes and items online by modeling them. As you can imagine, sales have gone through the roof. 13/10 (follow @thegoodboyarchives)
title · photo_0
WOMAN USES HER DOG TO MODEL ITEMS FOR HER RESALE SHOP
informational · photo_1
Women's T-Shirt XS / US 2 · Good · Bella + Canvas · Uploaded 17 min ago $3.00
informational · photo_3
Women's Blue's Hockey Long Sleeve Shirt M / US 8-10 · Good · NHL $3.00
informational · photo_4
Women's Hat One size · Very good · State of Mine · Uploaded 15 hours ago $3.50
informational · photo_6
Women's PINK Long Sleeve Shirt S / US 4-6 · Good · Victoria's Secret PINK · Uploaded 18 min ago $3.00
informational · photo_7
Women's Graphic T-Shirt S / US 4-6 · Good · Gildan · Uploaded 19 min ago $3.00