@itslikethestate
Instagram · Vlog
@itslikethestate NYC I LOVE YOU!!!! #nyc
@itslikethestate
Instagram · Vlog
@itslikethestate NYC I LOVE YOU!!!! #nyc
Performance
Video #50228 · Vlog
[01]
The creator films herself in selfie mode while walking outside, reacting with genuine shock and awe to a spectacular double rainbow and pink sunset over the New York City skyline. She expresses her disbelief verbally and visually, panning slightly to ensure the scenery behind her is captured.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 50%
New York is unreal tonight
Verbal hook · 30%
I've never seen anything like this before.
Visual hook · 20%
Creator walking with a shocked expression, covering her mouth in awe, with a vibrant pink sky and rainbow visible in the background.
[06]
Steal this for your own video
is unreal
[07]
The promise the opener makes, and how the video pays it back
Hook
Immediate display of extreme emotion or disbelief paired with a text hook setting the context.
Payoff
The viewer shares in the experience of witnessing something rare, validated by the creator's authentic reaction.
[08]
The structural pattern this video runs on
Framework
The Authentic Awe Reveal
Capturing a genuine, unfiltered reaction to a rare or spectacular real-world event, using the creator's emotion to build anticipation for the visual payoff.
The Emotional Anchor
Creator expresses unprecedented surprise or awe, establishing high stakes for what is about to be shown.
The Spectacular Reveal
The camera shifts focus from the creator to fully display the subject causing the reaction, providing the visual payoff.
The Validation
The creator re-enters the frame to confirm the extraordinary nature of the event, often with a physical gesture.
NYC I LOVE YOU!!!! #nyc
contextual · throughout
New York is unreal tonight
I've never seen anything like this before. Rank this is insane.