@dunkin
Instagram · Skit
@dunkin New Doomsday menu only at Dunkin’. And see Marvel Studios’ Avengers: Doomsday, in theaters December 18th.
@dunkin
Instagram · Skit
@dunkin New Doomsday menu only at Dunkin’. And see Marvel Studios’ Avengers: Doomsday, in theaters December 18th.
Performance
Video #50302 · Skit
[01]
The creator presents a high-budget cinematic skit featuring Marvel's Gambit and a CGI robot discussing an impending threat. They use Dunkin' donut holes as props to represent different worlds, seamlessly integrating the product into the movie's lore. The scene concludes with Gambit enjoying the coffee and donuts, followed by a promotional end card announcing the Dunkin' Doomsday menu and the upcoming Avengers film.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Verbal hook
Dooms day is here, mon ami.
Visual hook
A cinematic, futuristic room where a small CGI robot carrying a tray of Dunkin' donuts and coffee rolls into the frame.
[07]
The promise the opener makes, and how the video pays it back
Hook
Immediately establish a high-production, recognizable cinematic setting and beloved characters to capture fan attention.
Payoff
Display the official co-branded title card, product lineup, and release information to solidify the commercial intent.
[08]
The structural pattern this video runs on
Framework
The Cinematic Universe Crossover Skit
Leveraging highly recognizable pop-culture characters in an in-universe, cinematic scene to organically introduce and promote a brand collaboration.
The Product Delivery
Introduce the branded items into the scene naturally as part of the character interaction.
The Lore Integration
Use the products as props to discuss themes or plot points relevant to the characters' universe, blending the ad with the entertainment.
The Casual Endorsement
The character consumes the product while delivering a line that justifies its use within the narrative context.
The Comedic Exit
Deliver a final punchline or character-driven moment that transitions out of the narrative.
New Doomsday menu only at Dunkin’. And see Marvel Studios’ Avengers: Doomsday, in theaters December 18th.
title · end
NEW DOOMSDAY MENU ONLY AT DUNKIN'
informational · end
MARVEL STUDIOS AVENGERS DOOMSDAY IN THEATERS DECEMBER 18
contextual · end
PRICE AND PARTICIPATION MAY VARY. LIMITED TIME ONLY. TERMS APPLY. © 2026 MARVEL.
Dooms day is here, mon ami. You got any ideas up in that tier can of yours? Yeah. Okay. That's our world there? And he is just buried. That's this world here. How they're going to do that? I got you. We need fuel for the fight.. I got one in hand right now. Why don't you deal me up another one of these coffees?. Hey, Avengers. Robot's buying breakfast.