@heavn
Instagram · Carousel
@heavn heaven looks as astrological signs ⭐️⭐️⭐️ inspired by seventeen magazine may, 1995 💋 shot by @mariliandre
@heavn
Instagram · Carousel
@heavn heaven looks as astrological signs ⭐️⭐️⭐️ inspired by seventeen magazine may, 1995 💋 shot by @mariliandre
Performance
Video #6764 · Carousel
[01]
This is a carousel of six highly stylized photos, each representing a different zodiac sign (Gemini, Cancer, Leo, Sagittarius, Pisces, Aries). The series functions as a fashion and beauty editorial, using creative outfits, makeup, and props to visually interpret the personality traits of each sign, with text overlays providing descriptions in the style of a 90s magazine.
[02]
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[05]
What stops the scroll in the first 3 seconds
Title hook · 65%
A GEMINI LOVES NOTHING MORE THAN FIELDING A DRAMATIC STORY FROM A FRIEND IN CRISIS
Verbal hook · 5%
heaven looks as astrological signs ⭐️⭐️⭐️
Visual hook · 30%
Striking, avant-garde makeup and high-fashion styling create immediate visual intrigue. The bold, mismatched eyeshadow and unique accessories in the first photo serve as a strong pattern interrupt, drawing the viewer in to see the other creative interpretations.
[06]
Steal this for your own video
A loves nothing more than .
[07]
The promise the opener makes, and how the video pays it back
Hook
Immediate presentation of the first recognizable archetype, instantly hooking users who identify with or know someone in that category to begin swiping.
Payoff
The completion of the archetype list, relying on the user's desire to share their specific profile card to their story or tag the connections mentioned across the slides.
[08]
The structural pattern this video runs on
Framework
The Editorial Archetype Lookbook
Presenting a series of distinct personality types or categories using a stylized, magazine-like format that combines technical metadata with highly relatable, slightly roasting behavioral traits to drive shares and tags.
The Archetype Introduction
Establishing the specific category or personality type being analyzed on the current slide to capture a specific segment of the audience.
The Relatable Roast
Delivering highly specific, humorous, and relatable behavioral traits that make the user feel 'seen' and incentivize them to share the post to their own audience.
The Network Connection
Listing compatible or related categories at the bottom of the slide to naturally prompt users to tag their friends in the comments.
heaven looks as astrological signs ⭐️⭐️⭐️ inspired by seventeen magazine may, 1995 💋 shot by @mariliandre
informational · photo_0
GEMINI 21st May - 20th June 3rd Sign in the Zodiac
informational · photo_0
A GEMINI LOVES NOTHING MORE THAN FIELDING A DRAMATIC STORY FROM A FRIEND IN CRISIS
informational · photo_0
Gemini has places to go and people to see. Their calendar is constantly double-booked, overpacked, and primed for last minute bailing
informational · photo_0
KNOWN FOR THEIR DUALITY, GEMINI'S BEST JOKES ARE MOTIVATED BY THEIR WORST MOODS
informational · photo_0
PARTNERS IN CRIME Libra, Sagittarius, Aquarius
title · photo_0
GEMINI
informational · photo_1
CANCER 21st June - 22nd July 4th Sign in the Zodiac
informational · photo_1
CANCER IS A SOFTIE IN ALL THINGS. IF IT'S NOT COMFORTABLE, IT'S NOT COMING NEAR THEM
informational · photo_1
CANCER IS A SWEETIE, A FRIEND TO ANIMALS AND CHILDREN, AND THE SIGN MOST LIKELY TO HAVE ADOPTED A CUTE RESCUE FROM THE SHELTER
informational · photo_1
EMOTIONAL AND SENTIMENTAL, CANCER FINDS MEANING IN SENTIMENTAL, NOSTALGIC PHOTOS, ADVERTISEMENTS, YOU NAME IT
informational · photo_1
PARTNERS IN CRIME Scorpio, Capricorn, Pisces
title · photo_1
CANCER
title · photo_2
LEO
informational · photo_2
GOING OUT WITH A LEO THIS WEEKEND? BE READY TO MATCH THEIR ENERGY. THESE LIONS ARE FUN-LOVING OPTIMISTS WHO ALWAYS WANT TO KEEP THE PARTY GOING
informational · photo_2
FIERCE AND STRONG LIKE THEIR LION NAMESAKE, LEO IS BRIGHT, BOLD, AND IMPOSSIBLE TO IGNORE
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AS THE KING OF THE JUNGLE, LEO HAS MORE FRIENDS, MORE PLANS, AND A BUSIER SOCIAL SCHEDULE THAN YOU DO
informational · photo_2
LEO 23rd July - 22nd August 5th Sign in the Zodiac
informational · photo_2
PARTNERS IN CRIME Aries, Sagittarius, Aquarius
title · photo_3
SAGITTARIUS
informational · photo_3
COCKY, SAGITTARIUS LOVES TO SHOW OFF, BUT THEY DON'T REALLY CARE HOW. SOMETIMES THEY WANT TO BE THE SMARTEST, SOMETIMES THEY WANT TO BE THE FUNNIEST AND SOMETIMES IT'S JUST ABOUT MAKING AN IMPRESSION
informational · photo_3
Sagittarius is active, energetic, and impatient. They can't stand wasting time, not knowing something if they could just Google it.
informational · photo_3
Though they're symbolized by the archer, their ultimate method of charming you is their goofy sense of humor
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OPINIONATED, PLAYFUL, AND FUNNY, SAGITTARIUS LAUGHS BOTH LOUDEST AND LONGEST
informational · photo_3
SAGITTARIUS 22nd November - 21st December 9th Sign in the Zodiac
informational · photo_3
PARTNERS IN CRIME Aries, Gemini, Leo
informational · photo_4
PISCES 19th February - 20th March 12th Sign in the Zodiac
title · photo_4
PISCES
informational · photo_4
SYMBOLIZED BY THE FISH, PISCES SPENDS THEIR TIME SWIMMING AWAY FROM CONFLICT, ALARM CLOCKS, AND REALITY
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PISCES IS ASTROLOGY'S DREAMER - ROMANTIC, ESCAPIST, AND OFTEN CAUGHT WITH THEIR HEAD IN THE CLOUDS
informational · photo_4
Ask your local Pisces about the latest thing they've become obsessed with. Imaginative and idealistic, Pisces prefers to live in a world of fantasy
informational · photo_4
Don't take it personally when your Pisces friend is not texting back. Nine times out of ten it is because they are asleep
informational · photo_4
PARTNERS IN CRIME Cancer, Virgo, Scorpio
informational · photo_5
ARIES 21st March - 19th April 1st Sign in the Zodiac
title · photo_5
ARIES
informational · photo_5
BORN WITH A LUST FOR LIFE AND A HERO COMPLEX, ARIES IS ALWAYS THE PROTAGONIST OF THEIR OWN STORY
informational · photo_5
As the baby of the zodiac, Aries just want to be adored and entertained, but they're not afraid to throw a little tantrum, as a treat
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ARIES IS NUMBER ONE IN THE ZODIAC, AND NUMBER ONE IN YOUR HEART
informational · photo_5
Anything you can do, a competitive Aries can do better, which is why they're the most likely of your friends to shove you out of the way in musical chairs
informational · photo_5
PARTNERS IN CRIME Leo, Libra, Sagittarius