App videos that show the screen working
App ads that open on a logo get skipped. The first frame is the screen already in the middle of the job.
Screen first
A recording or a generated walkthrough.
One job
The reason someone installs, not the settings page.
Store and feed
The same vertical file.
How it gets made
01
Record the job.
02
Cut to the middle.
03
Caption the outcome.
Questions
- App store preview?
- You export the video. You upload it to the store.
More
Property videos that open on the room
A listing that opens on the agent’s face is a skip. Open on the room, the light, or the street.
Coaching videos with one lesson
Coaches film advice that starts with their name. Start with the lesson. The name is the end card.
Affiliate videos that show the result and the disclosure
Recommend one product. Show the result first. Say that you earn from the link.
The hook is free. The render is a credit.
$10 buys 20 credits. Credits do not expire. Downloading a hook MP4 does not spend one.