Personal brand videos with one point of view
A personal brand video is a person and a claim. The claim is the hook. The face comes with it.
One opinion
The obvious version, rejected, or a number. Not a biography.
Your face or an avatar
If it is an avatar, say so. The line should still sound like you.
Repeatable
Same frame, new line. That is a series.
How it gets made
01
Write the claim.
02
Put a face on it.
03
Post it as one short.
Questions
- Do I have to be on camera?
- No. A voice and a hook clip can carry it. A face helps when the brand is a person.
More
LinkedIn video that still opens fast
LinkedIn is not an excuse for a slow open. The first line is the point. The job title can wait.
Reels with a hook already in the library
A Reel and a TikTok want the same first second. Use the hook library, then generate the rest for Instagram.
Facebook video for the feed and the ad
Facebook still skips a logo. Open on the hook, then the offer, whether the video is organic or paid.
The hook is free. The render is a credit.
$10 buys 20 credits. Credits do not expire. Downloading a hook MP4 does not spend one.