UGC ads that start like a person filmed them
An ad that looks like a review still needs a first second. Open on a hook, then an avatar or a product shot.
Review, not a slideshow
The line is a claim. The picture is a face or a product in hand, not stock b-roll of a city.
More than one cut
Change the hook or the line and render another version. Test the open, not only the caption.
Made for a paid placement
9:16, captions on, the offer said after the hook has already landed.
How it gets made
01
Write the claim in one sentence.
02
Put a hook or an avatar on frame one.
03
Export a vertical ad.
Questions
- Is this a real customer?
- No. Label AI avatars as ads. Do not present a generated face as a person who bought the product.
More
Tutorials that show the step before they explain it
A tutorial loses people when it opens on a title card. Open on the result, then walk the steps.
Training videos people finish
Internal videos die on a slide. Open on the mistake or the outcome, then teach the step.
TikToks that start mid-action
TikTok rewards the frame that is already happening. Generate the short after you have picked that frame.
The hook is free. The render is a credit.
$10 buys 20 credits. Credits do not expire. Downloading a hook MP4 does not spend one.