@alphatauri
Instagram · Vlog
@alphatauri Behind the scenes of our latest collaboration with @atleticodemadrid & @atletifemenino - showcasing the team‘s travel style, from the studio to the stadiums.
@alphatauri
Instagram · Vlog
@alphatauri Behind the scenes of our latest collaboration with @atleticodemadrid & @atletifemenino - showcasing the team‘s travel style, from the studio to the stadiums.
Performance
Video #12258 · Vlog
[01]
The video showcases behind-the-scenes footage of a collaboration between a fashion brand and a sports team. It features models and athletes getting ready for a photoshoot, posing in various outfits, and interacting on a sports field. The video ends with the brand and team logos.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Visual hook · 5%
Close-up of Red Bull branded hats on a counter, followed by a man smiling at the camera.
[07]
The promise the opener makes, and how the video pays it back
Hook
Quick montage of team members and branded merchandise to establish the collaboration's context.
Payoff
Display the final product with the team logo and branding, solidifying the collaboration's purpose.
[08]
The structural pattern this video runs on
Framework
Team Collaboration Showcase
Showcasing the behind-the-scenes process of a team collaboration, from preparation to final product, highlighting the team's style and unity.
Preparation Phase
Show team members getting ready, including wardrobe selection and makeup, to build anticipation.
Individual Player Focus
Highlight individual players during their photoshoot, showcasing their personality and style.
Group Dynamic
Capture group photos of players, emphasizing team unity and collaboration.
Behind-the-Scenes Interaction
Show candid moments of players interacting with the crew and each other, adding a personal touch.
Stadium Integration
Integrate the team into their home stadium, reinforcing their identity and connection to the sport.
Behind the scenes of our latest collaboration with @atleticodemadrid & @atletifemenino - showcasing the team‘s travel style, from the studio to the stadiums.
branding · beginning
ALPHATAURI
informational · end
OFFICIAL PARTNER OF ATLÉTICO DE MADRID