The creator presents a 49-room castle hotel that is for sale, breaking down its history, features, and the five buildings on the property. He analyzes the current asking price of €6.5 million, its previous valuation, and its current underperformance as a business. He then outlines a three-part strategy to turn it into a profitable 'cash cow' by targeting the group/event market, expanding the room count, and building a content series around the renovation, projecting a potential annual revenue of over €5 million.
Post caption
49 room castle on its own island with a moat and two bridges, listed at just €6.5 million (once €20 million in 2008)
Built in the 1200s, rebuilt in the 1600s, restored by renowned architect Pierre Cuypers. This national monument spans 22,000 sqm with a watermill, botanical gardens and 5 separate buildings: gatehouse restaurant, tithe barn, Swan House, plus more.
Currently only 16 rooms active, income from holiday apartments and the gatehouse restaurant (Booking.com score 7.6/10). But imagine full activation of top floors, a spa, 40 extra rooms, weddings, retreats, corporate events.
Strategically located in South Limburg, just 1 hour from Brussels, Antwerp, Cologne, Düsseldorf, Dortmund and Eindhoven. That’s 8 million people within reach.
Official monument status means you can reclaim up to 40% of renovation costs. Huge upside.
Pull this off and you’re looking at €5 million plus in annual revenue. Not bad for a €6.5 million buy.
#hotels #hotelforsale #castle
.
Transcript
This freaking hotel is for sale. Let's do the math. It's a 49 room Dutch castle best on its own island surrounded by a moat with two stone bridges, and it consists of more than 22,000 square meters of buildings. But before I can tell you how it would turn us into a moneymaker, let's discuss what makes it special. The first part of the castle was built in the December. And after the fire in 1550, it was completely rebuilt. And that shows because you're not only buying one building. You're actually getting five. The main castle with two untouched floors waiting to be brought back to life. The gatehouse with a full restaurant and a manager's apartment. An old economy building no housing vacation units and hotel rooms. And then we have the barn with another four rooms and a little swan worse, which is mainly used for storage at the moment. So how much does it cost? It's for sale for €6,500,000, but the place was actually listed for €20,000,000 back in 2008. And it has been sitting at this price for quite a while, so I feel there's room for negotiation. So is it a moneymaker right now? I don't think so. Only a few rooms are in use, and they're not doing any marketing whatsoever. So my gut feeling is that they're doing around €250,000 per year. So how do we turn this into a cash cow? First of all, go all in on the group segment. This castle is only one hour's drive from Brussels, Antwerp, Dusseldorf, Cologne, Dortmund, Eindhoven, and it's next to Maastricht. That's 8,000,000 people within driving distance. Build a killer better sales team and go all in on corporate retreats, weddings, and offsites. Number two is expand the room count. We need to push this past the 70 room mark. The current ones actually undersell the potential of the property, so make sure to renovate this with heritage details, exposed beams, keeping keeping it original. Number three is turning a transformation into a story. Make sure to cover every single detail of the journey and build a whole content series around it because this isn't just a hotel. This could become one of the most iconic castles in The Netherlands. Pull this off and you're looking at a revenue of around iconic castles in Tier Netherlands. Pull this off, and you're looking at a revenue of around €5,000,000. And it could be more if you really nail the better b aspect. Yes. The renovation will cost double the acquisition price, and there will be a headache of a permitting process. But it's a registered monument, which means in The Netherlands, you can can get up to 40% back off the renovation costs. But now I'm curious to tier, what would you do if you had to turn this castle into one of a kind hotel? Feel free to share it in the comments.
