Hotel business opportunity case studyfrom @davidkijlstra

Transcript

This freaking hotel is for sale. Let's do the math. The price tag, only €650,000. For that, you get a Spanish property with 10 rooms, a pool, and an additional apartment for the owners. It's only thirty minutes away from Girona, twenty minutes away from the airport, and it has fantastic review scores. With Europe best biking trails, trout fishing in the river behind the hotel, actual freaking balloon rides from the hotel grounds, this place is just perfect for boy weekends. So is it a cash cow right now? I don't think so. Here's why. They're making a huge pricing mistake by only having two rates, a high season rate and a low season rate with almost no difference. And they rent out the whole house instead of tier room with a minimum stay of two nights. The result, the weekend set out way too early. Good. The summer is already filled in the weekends while it's winter at this moment, and this will result in the weekdays staying empty and difficult to fill. So my guess is they're making around €150,000 per year. So how would I turn this hotel into a cash cow? Fix the pricing by increasing it by at least 50% and renting out per room during the summer months. Fix Google better because right now every single website is undercutting them. We need to fix their booking.com profile because, I mean, who's going to click this? And also, why are they not on Airbnb? So next up, fix the public areas. They definitely need some modernization. We'll go all in on cycling, cycling mecca tier a bike storage, bike maintenance, and perfect route planning. Target every biker on Instagram and make sure we're filled during the low season as well. And best but not least, we need to add five cabins to this huge garden. There's enough space for it, and this will allow us to facilitate bigger groups. Nail these changes, and we're talking potential 400 k revenue, and that's for a property that only worst 650,000, an absolute cash cow.