@shaneohgolfs
Instagram · Greenscreen Talking Head
@shaneohgolfs What your putter says about YOU… what putter do you use??? #golf #golfstagram #golfing #golfaddict #fyp
@shaneohgolfs
Instagram · Greenscreen Talking Head
@shaneohgolfs What your putter says about YOU… what putter do you use??? #golf #golfstagram #golfing #golfaddict #fyp
Performance
Video #15231 · Greenscreen Talking Head
[01]
The creator delivers a rapid-fire, comedic breakdown of different golf putters, assigning a stereotypical personality profile, a specific handicap, and humorous life advice to the owner of each one. He covers the broomstick putter, the Odyssey 2-Ball, L.A.B. putters, and a Scotty Cameron model, interspersing the list with a call-to-action to follow his account for more golf content.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 55%
What your PUTTER says about YOU ⛳️
Verbal hook · 30%
What your putter says about you.
Visual hook · 15%
A collage of four different golf putters is displayed above the creator's head, who is positioned in front of a scenic golf course background, immediately establishing the video's topic and visual theme.
[07]
The promise the opener makes, and how the video pays it back
Hook
A direct address to the viewer, stating the video's premise: to judge them based on a specific choice they make within a hobby or category.
Payoff
A comedic callback to the initial 'Outlier' item, reinforcing the initial harsh judgment and providing a definitive, humorous closing statement.
[08]
The structural pattern this video runs on
Framework
The Archetype Roast
Assigning specific, humorous, and judgmental personality archetypes to items within a shared interest category, then quantifying the user's implied skill level.
The Outlier Condemnation
Establish the comedic, exaggerated tone by immediately judging an extreme or unconventional item in the category with a harsh, funny verdict.
The Everyman Profile
Ground the video in relatability by profiling a widely recognized, common item and assigning it a familiar, down-to-earth stereotype that a large portion of the audience will recognize.
The Niche Critique
Target a specific sub-group within the community, often those who invest heavily in gear, by critiquing their motivations and perceived belief that money can buy skill.
The Aspirational Profile
Analyze a high-status or 'pro-level' item, assigning it a complex psychological profile that suggests the user's identity is deeply intertwined with the hobby as an escape from an otherwise successful life.
What your putter says about YOU… what putter do you use??? #golf #golfstagram #golfing #golfaddict #fyp
title · beginning
What your PUTTER says about YOU ⛳️
contextual · beginning
STOP PLAYING GOLF
contextual · beginning
AND GO PLAY PICKLEBALL.
informational · beginning
70,000 HANDICAP
informational · middle
14.5 HANDICAP
informational · middle
4.1 HANDICAP
informational · middle
5.4 HANDICAP.
informational · end
INFINITY HANDICAP.
What your putter says about you. Stop playing golf and go play pickleball. 70,000 handicap. Any version of the Odyssey two ball. I can guarantee you the grip on that putter needs to be changed. But you're a blue collar guy, and after a long work week, the only thing you wanna do is have a few cold beverages on a golf course. 14.5 handicap. Also, I'm begging you, please do not play this person for money. Tier we go with the lab putters. You're the type of person that believes spending a lot of money on your hobbies will make you better. Fun fact, it won't. But you bought this lab and you will never putt with anything else again. 4.1 handicap. Also, if you like golf content like this, make sure you're following. Scotty Cameroon tier torque or as Scotty Cameroon calls it low torque because he did some math and proved that there's no such thing as zero torque. Anyways, you've got a great job, a beautiful family, loving wife, but the only time you're ever happy is when you're on the golf course or spending money on golf. 5.4 handicap. Oh, seriously. You could play pickleball. You could play ultimate Frisbee. You could play badminton. You could join a book club. I just don't think golf's for you, and that's okay. Still, infinity handicap.