@myhealthforward
Instagram · Speaker address
@myhealthforward Find farm to table restaurants using my map! My map has over 1500 farm to table restaurants that source fresh and organic ingredients from local and regional growers around the country. #farmtotable #farm #organic #healthyeating #localfood
Performance
Video #15409 · Speaker address
[01]
The creator directly addresses the camera to introduce a free, farm-to-table restaurant map he built as an alternative for consumers who want to avoid restaurants that source from large distributors like Sysco. He explains that the map features over 1,500 locations that source locally or grow their own food, shows how users can submit new restaurants, and concludes with a clear call-to-action directing viewers to find the map via his link-in-bio or website.
[02]
[03]
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[05]
What stops the scroll in the first 3 seconds
Verbal hook · 55%
If you wanna eat at restaurants that don't buy their food from Sysco, I built a free farm to table restaurant map with over 1,500 locations across the country.
Visual hook · 45%
A map of the United States with numerous green location pins is displayed above the speaker's head, creating immediate visual curiosity and context for his topic.
[07]
The promise the opener makes, and how the video pays it back
Hook
Targets a specific audience by stating a shared problem or desire, immediately qualifying the viewer and creating relevance.
Payoff
The final beat provides clear, actionable instructions on how to obtain the promised value, resolving the initial problem stated in the hook.
[08]
The structural pattern this video runs on
Framework
The Value-Stack Solution
The video identifies a specific problem for a niche audience, presents a comprehensive, creator-built solution, and then systematically adds layers of value and features before delivering a clear call to action.
The Grand Solution Reveal
Presents the creator's tool, product, or resource as the direct answer to the hook's problem, immediately establishing its scale and credibility.
The Value Proposition Deep-Dive
Explains the specific features or criteria that make the solution uniquely valuable and effective, going beyond the initial reveal.
The Community Co-Creation Call
Introduces an interactive element that allows the audience to contribute to or improve the solution, fostering community and engagement.
The Direct Access Payoff
Provides simple, direct, and unambiguous instructions on how to access the resource, removing all friction for the user to take action.
Find farm to table restaurants using my map! My map has over 1500 farm to table restaurants that source fresh and organic ingredients from local and regional growers around the country. #farmtotable #farm #organic #healthyeating #localfood
contextual · middle
Submit A Restaurant
call-to-action · end
Farm-to-Table Restaurant Map
branding · end
myhealthforward.com
call-to-action · end
Subscribe to My Substack | Exclusive Stories & Content
If you wanna eat at restaurants that don't buy their food from Sysco, I built a free farm to table restaurant map with over 1,500 locations across the country. You can use my map to find restaurants using food they grow on their own property, as well as from other local and regional growers. You can also use the form below the map to submit new places for me to add and review. And you can find this map at the link in my bio or by going directly to my website at myhealth4.com.