@chels.mov
Instagram · Speaker address
@chels.mov Grief is chocolate!!! #art #artist #animation #hopecore #stem #phd #artistscientist #words #grief #psychology #emotions #healing #deardiary #math #physics #cute
@chels.mov
Instagram · Speaker address
@chels.mov Grief is chocolate!!! #art #artist #animation #hopecore #stem #phd #artistscientist #words #grief #psychology #emotions #healing #deardiary #math #physics #cute
Performance
Video #17212 · Speaker address
[01]
The creator, a biophysics PhD student, explains her theory that grief behaves like a non-Newtonian fluid. She uses the analogy of a chocolate bunny to represent grief, explaining that like chocolate (a Bingham plastic), grief is solid under low stress but melts and spills everywhere when high pressure (like repression or overwork) is applied. She concludes with a hopeful message that the space grief occupies can eventually be filled with new love and includes a call to action to follow her journey as an 'artist scientist'.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 55%
Grief is a Non-Newtonian Fluid
Verbal hook · 40%
Grief is a non Newtonian fluid, and I can explain why.
Visual hook · 5%
A woman sits on the floor of a long, narrow hallway, holding a makeup brush like a microphone, with hand-drawn style graphics appearing on screen.
[07]
The promise the opener makes, and how the video pays it back
Hook
A bold, paradoxical statement that connects two seemingly unrelated fields (e.g., emotion and physics), creating an immediate knowledge gap and intellectual curiosity.
Payoff
A final call to action that invites community feedback and reinforces the creator's unique blended identity or niche, encouraging both engagement and follow-through.
[08]
The structural pattern this video runs on
Framework
The Scientific Analogy
Explaining a complex or abstract human experience (an emotion) by analogizing it to a specific, tangible scientific principle, creating an intellectual and emotional 'aha!' moment.
The Counterintuitive Thesis
The video opens by stating the core analogy as a fact to be proven, immediately hooking the viewer with a strange and intriguing claim.
The Expert's Introduction
The creator establishes their credibility in the relevant field and frames the video within a larger series or unique point of view, building trust and setting expectations.
The Poetic Definition of the Abstract
The abstract, often emotional, subject is defined in a relatable, humanizing, and metaphorical way, grounding the topic in a shared experience before introducing the science.
The Scientific Control Group
A baseline or simpler version of the scientific concept is explained to establish context and create a clear point of contrast for the more complex idea to follow.
The Analogous Mechanism
The specific, more complex scientific principle is introduced, detailing the key property or behavior that will serve as the core of the analogy.
The Grand Unification
The behavior of the scientific principle is explicitly connected to the experience of the abstract subject, merging the two concepts to prove the initial thesis and deliver the intellectual payoff.
The Cathartic Forecast
The analogy is concluded with a hopeful, forward-looking statement that provides emotional resolution and satisfaction, leaving the viewer with a positive feeling.
Grief is chocolate!!! #art #artist #animation #hopecore #stem #phd #artistscientist #words #grief #psychology #emotions #healing #deardiary #math #physics #cute
title · beginning
Grief is a Non-Newtonian Fluid
informational · beginning
τ = τ₀ + μₚ du/dy
contextual · beginning
GRIEF
title · beginning
The Physics of My Emotions (pt. 2)
title · middle
NEWTONIAN FLUIDS
informational · middle
τ = μ du/dy
contextual · middle
STRESS
contextual · middle
VISCOSITY
contextual · middle
WATER
title · middle
NON-NEWTONIAN FLUIDS
contextual · middle
VISCOSITY CHANGES
contextual · middle
REPRESS
contextual · middle
WORK
contextual · middle
IGNORE
branding · end
an artist scientist ❤️
Grief is a non Newtonian fluid, and I can explain why. Hi. I'm Chels. I'm a biophysics PhD student and also an artist. Welcome back to my series, the physics of my emotions. Today, we'll be talking about grief, which I have modeled after a chocolate bunny. Grief is such a universal emotion, but it's not inherently a bad one. It just burrows in the chasm in your heart where love used to live. No, all Newtonian fluids have the same viscosity under different amounts of worse, just like better. But grief and chocolate are a little messier than that. Chocolate is a Bingham plastic, which is a non Newtonian fluid, meaning it's solid under low stresses better becomes fluid under high pressure. And we must learn how to tenderly hold grief because best like chocolate, when we apply high pressure, it spills everywhere. And there will be a day where grief will no longer be there because its burrow is filled to the brim with new love. Let me know what you think and follow for more of my adventures as an artist scientist.