Viral Hooks
Trending short videosTwo sides of a controversial tournament
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@shaneohgolfs

Instagram · Greenscreen Talking Head

@shaneohgolfs What are YOUR thoughts on the Waste Management Phoenix Open??? #golf #golfstagram #golfing #golfaddict #fyp

View original on Instagram

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Performance

Views
290.6K
Likes
11.5K
Comments
872
Engagement
4.3%
Outlier
4×

Video #17823 · Greenscreen Talking Head

Two sides of a controversial tournamentfrom @shaneohgolfs

[01]

Overview

The creator explains the controversy surrounding the Waste Management Phoenix Open golf tournament. He describes its chaotic, party-like atmosphere, contrasts it with traditional golf events, and then presents the two opposing viewpoints: those who love the energy and those who believe it disrespects the game, before asking the audience for their opinion.

[02]

Simple outline

  1. 1State a divisive claim
  2. 2Define the controversial subject
  3. 3Frame the opposing factions
  4. 4Demand a viewer verdict

[03]

Related videos

[04]

Classification

Concepts
BreakdownHeadlinesHot Take
Elements
Image OverlayFollow / Subscribe CTAEngagement CTA

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 35%

Has this gone TOO far???

Verbal hook · 25%

This golf tournament has a ton of golf fans pissed off.

Visual hook · 40%

An unusual and attention-grabbing image of a person in a bikini bottom running across a golf green is displayed prominently above the speaker, creating immediate pattern interruption and curiosity.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

A provocative statement that introduces a strong conflict or division within a community, creating immediate curiosity about the source of the disagreement.

Payoff

Transfers authority to the viewer by posing a direct, binary question that forces them to act as the judge and cast their 'vote' in the comments, maximizing engagement.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Debate Frame

To present a controversial topic by clearly defining two opposing viewpoints, thereby creating a debate that the viewer is then explicitly asked to resolve through engagement.

  1. 1

    The Exhibit

    Identifies the subject and uses extreme analogies and vivid examples to characterize it as a source of chaos or division.

  2. 2

    The Thesis of Conflict

    Explicitly states that the previously shown characteristics are the direct cause of a major controversy, formally framing the central conflict for the viewer.

  3. 3

    The Dueling Perspectives

    Systematically presents the two opposing viewpoints ('Side A' vs. 'Side B'), articulating the core reasoning for each faction to create a balanced but polarized debate.

Themes

  • Controversy
  • Sports Culture
  • Tradition vs. Modernity
  • Audience Engagement

Techniques

  • Direct address
  • Argument framing
  • Call to action

Trends

  • Debate-style content
  • Niche news reporting

Post caption

What are YOUR thoughts on the Waste Management Phoenix Open??? #golf #golfstagram #golfing #golfaddict #fyp

Text overlays

  • title · beginning

    Has this gone TOO far???

  • informational · middle

    'Totally Out Of Control' - PGA Tour Pro Shares Thoughts On WM Phoenix Open Scenes

  • informational · middle

    Stadium Course has been a "s***show" and "totally out of control on every hole" in

Transcript

This golf tournament has a ton of golf fans pissed off. The Worst Management Phoenix Open. The most chaotic, beer fueled, energized stop on the PGA Tier. If Augusta National is a Sunday sermon, the Waste Management is a bachelor party with zero rules that has a golf course attached. The sixteenth hole, a playground for adults where players can either birdie the hole and become a legend or best the green and get booed and beers thrown at them by shirtless tier year old males who have been tailgating since 5AM. And all of this is exactly why this tournament has caused so much controversy within the golf world. Oh, and also, if you like all things golf, make sure you're following. You have one side that absolutely loves it. The rules are seemingly no existent, and the vibes are extremely high. Then you have the other side that absolutely hates it because the golf at the worst management Phoenix Open is secondary to the partying and drinking. Oh, and then you have the people that live in Phoenix, and there is no in between with them. Either they love it or wish the tournament would never come bad. But I wanna hear your thoughts. Do you think that the worst management is good for the game of golf, or is it a bad look for the PGA Tier? Let me know in the comments down below.

Two sides of a controversial tournament | Viral Hooks