@americana.pipedream
Instagram 路 Split screen
@americana.pipedream Happy Friday from Americana Pipedream 馃
@americana.pipedream
Instagram 路 Split screen
@americana.pipedream Happy Friday from Americana Pipedream 馃
Performance
Video #19195 路 Split screen
[01]
The photo is a split-screen meme showing a beer bottle on the deep ocean floor. A text overlay sets up a serious environmental premise but delivers a humorous punchline about the pervasiveness of enjoying a beer on a Friday night.
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook 路 35%
A beer bottle was found at the bottom of the deepest known point of Earth.
Verbal hook 路 25%
A haunting reminder that no corner of the Earth is safe from a cold beer on a friday night
Visual hook 路 40%
An unexpected and out-of-place object (a beer bottle) in an extreme, mysterious environment (the deep sea floor), highlighted by a red circle to immediately draw the viewer's eye.
Happy Friday from Americana Pipedream 馃
Statement Text 路 photo_0
A beer bottle was found at the bottom of the deepest known point of Earth. A haunting reminder that no corner of the Earth is safe from a cold beer on a friday night