Viral Hooks
Trending short videosLow-angle streetwear sneaker collaboration shot
A

@adidasoriginals

Instagram · Carousel

@adidasoriginals SP5DER everywhere.​ adidas Originals x @sp5derworldwide, available now on CONFIRMED, kingspider.co and select retail stores worldwide.

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Performance

Views
399.2K
Likes
26.6K
Comments
164
Engagement
6.7%
Outlier
2.3×

Video #19857 · Carousel

Low-angle streetwear sneaker collaboration shotfrom @adidasoriginals

[01]

Overview

An editorial-style promotional image announcing the availability of the adidas Originals x SP5DER collaboration, using dramatic perspective to highlight the footwear and apparel.

[03]

Related videos

[04]

Classification

Format
Concepts
Product ShowcaseBrand ShowcaseLifestyle Showcase
Elements
Low-Angle ShotProduct PlacementColor Blocking
Account

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Verbal hook · 25%

SP5DER everywhere. adidas Originals x @sp5derworldwide, available now on CONFIRMED, kingspider.co and select retail stores worldwide.

Visual hook · 75%

Extreme low-angle perspective forcing the viewer to look directly at the bright red shoe soles with '555' printed on them, contrasting sharply with the muted urban background.

[06]

Hook template

Steal this for your own video

Shoot from an extreme low angle so the [bold product detail] fills the foreground, sharply contrasting against a [muted setting] in the background.

  • — Shoot from an extreme low angle so the neon running-shoe soles fill the foreground, sharply contrasting against a gray city street in the background.
  • — Shoot from an extreme low angle so the glossy ceramic mug pattern fills the foreground, sharply contrasting against a minimalist kitchen in the background.
  • — Shoot from an extreme low angle so the intricate skateboard deck graphic fills the foreground, sharply contrasting against a concrete skatepark in the background.

Themes

  • Urban lifestyle
  • Brand collaboration
  • Hype culture
  • Bold aesthetics

Techniques

  • Low-angle photography
  • Forced perspective
  • Color contrast
  • Wide-angle lens distortion

Trends

  • Streetwear drops
  • Sneaker culture
  • Editorial product shots

Post caption

SP5DER everywhere.​ adidas Originals x @sp5derworldwide, available now on CONFIRMED, kingspider.co and select retail stores worldwide.

Low-angle streetwear sneaker collaboration shot | Viral Hooks