Viral Hooks
Trending short videosCouple walking on golf course
E

@esquiregolf

Instagram · Single Photo

@esquiregolf Golf isn’t just for the boys! Golf has given me and @nicgolfs some incredible experiences that will be lifelong memories. And if you don’t believe me, listen to the Harvard researchers who have invested a lot of time and money into these golf related studies that are truly growing the game 👀 #golf #research #study #harvard

View original on Instagram

The edit1 shot · 1 text
Shots Text

Performance

Views
227.3K
Likes
15.1K
Comments
108
Engagement
6.7%
Outlier
18.1×

Video #20788 · Single Photo

Couple walking on golf coursefrom @esquiregolf

[01]

Overview

An aspirational lifestyle photo of a couple playing golf, overlaid with a bold claim about the relationship benefits of the sport to drive engagement and sharing among golfing couples.

[03]

Related videos

148K12.9×Satirical golf lifestyle text meme@esquiregolf · Satirical Expertise275.4K20.9×Men in golf cart meme@esquiregolf · Headlines1.7M10.5×Couple in green jackets on golf course@bigjohngolfs · Lifestyle Showcase424K5.1×Text labels on diverse golf group@buckets.club · Event Showcase441.1K6.6×Golf match hype teaser trailer@evanthompson12 · Hype Teaser221.2K17.2×Relatable couple golf coaching skit@esquiregolf · Relatable Skit590.9K3.4×Relatable statement over scenic views@gabriella_ella_ella_eh · Relatable One Shot147.9K48×Aesthetic shot of unique golf gear@esquiregolf · Show and Tell2.3M5.6×Golf shot followed by banter@barstoolsports · Behind The Scenes341.8K2.9×Father and sons celebrate golf bet@pgatour · Milestone Celebration255.6K24.5×Golfer shares ambitious career goal@jaquanware · Relatable One Shot17.5M123.5×Direct motivational brand message@nike · Motivational Mantra

[04]

Classification

Format
Single Photo
Concepts
Lifestyle Showcase
Elements
Text OverlayShallow Depth of FieldMood Lighting
Account
Personal Brand
Topics
GolfRelationshipsLifestyle

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 75%

COUPLES WHO PLAY GOLF TOGETHER HAVE HIGHER LEVELS OF HAPPINESS AND A LOWER DIVORCE RATE, PER HARVARD

Verbal hook · 15%

Golf isn’t just for the boys!

Visual hook · 10%

Warm, golden-hour lighting combined with a shallow depth of field that creates an aspirational, cinematic look, immediately drawing the eye to the female subject.

[06]

Hook template

Steal this for your own video

COUPLES WHO [DO SHARED ACTIVITY] TOGETHER HAVE [POSITIVE RELATIONSHIP BENEFIT], PER [CREDIBLE SOURCE]

  • — COUPLES WHO COOK TOGETHER HAVE STRONGER COMMUNICATION, PER A RELATIONSHIP STUDY
  • — COUPLES WHO HIKE TOGETHER REPORT HIGHER RELATIONSHIP SATISFACTION, PER RESEARCHERS
  • — COUPLES WHO BUDGET TOGETHER EXPERIENCE LESS FINANCIAL STRESS, PER A FINANCIAL WELLNESS REPORT

Themes

  • Shared hobbies
  • Relationship goals
  • Active lifestyle
  • Scientific validation

Techniques

  • Shallow depth of field
  • Text overlay
  • Warm color grading

Trends

  • Couples golf
  • Factoid text overlays
  • Relatable relationship content

Post caption

Golf isn’t just for the boys! Golf has given me and @nicgolfs some incredible experiences that will be lifelong memories. And if you don’t believe me, listen to the Harvard researchers who have invested a lot of time and money into these golf related studies that are truly growing the game 👀 #golf #research #study #harvard

Text overlays

  • informational · photo_0

    COUPLES WHO PLAY GOLF TOGETHER HAVE HIGHER LEVELS OF HAPPINESS AND A LOWER DIVORCE RATE, PER HARVARD

Couple walking on golf course | Viral Hooks