@abigailcanfieldd
TikTok · Prop Yap
@abigailcanfieldd Major breaking news… I think I did my slickest one yet😼😼 GIVE ME MORE HAIR STYLES TO TRY hehehe💇🏻♀️👀 #slickback #hairstyle #sephora #fail #slickbackbun @Redken @VEGAMOUR
@abigailcanfieldd
TikTok · Prop Yap
@abigailcanfieldd Major breaking news… I think I did my slickest one yet😼😼 GIVE ME MORE HAIR STYLES TO TRY hehehe💇🏻♀️👀 #slickback #hairstyle #sephora #fail #slickbackbun @Redken @VEGAMOUR
Performance
Video #22064 · Prop Yap
[01]
The creator films a casual, jump-cut heavy video where she attempts to create the perfect 'slick back' hairstyle. She talks directly to the camera about her hair getting dirty from the gym, applies various branded hair products like Vegamour serum and Redken treatment, and humorously critiques her own appearance and outfit throughout the styling process.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 55%
Day 638292 of trying to do the SLICKEST slick back to ever slick✨🤪
Verbal hook · 35%
You really have to stop meeting like this.
Visual hook · 10%
Close-up of the creator with her hands in her dark hair, looking directly at the camera with a comedic, exasperated expression in a casual home setting.
[07]
The promise the opener makes, and how the video pays it back
Hook
Directly addressing the audience with a common, frustrating scenario to establish immediate empathy and justification for the video's action.
Payoff
Concluding the sequence with the final crucial step of the process, leaving the viewer satisfied with the progression or highly invested in seeing the final outcome.
[08]
The structural pattern this video runs on
Framework
The Conversational Process Journey
Framing a mundane routine or tutorial as a high-stakes, relatable challenge, using self-deprecating humor and community suggestions to maintain engagement throughout a step-by-step process.
The Contextual Justification
Explaining the specific circumstances that necessitate the upcoming process, grounding the video in reality and building rapport.
The Goal Declaration
Announcing the specific task or challenge being undertaken, setting the narrative destination for the viewer.
The Process Initiation
Starting the physical process while introducing the first tool or product, often citing social proof or external influence to validate the choice.
The Mid-Process Vulnerability
Injecting humor or self-doubt about the awkward intermediate stages of the process to maintain authenticity and viewer connection.
The Community-Driven Step
Applying a specific technique or tool explicitly because the audience or community suggested it, rewarding past engagement and encouraging future comments.
Major breaking news… I think I did my slickest one yet😼😼 GIVE ME MORE HAIR STYLES TO TRY hehehe💇🏻♀️👀 #slickback #hairstyle #sephora #fail #slickbackbun @Redken @VEGAMOUR
contextual · beginning
Day 638292 of trying to do the SLICKEST slick back to ever slick✨🤪
You really have to stop meeting like this. Raise your hand if your hair gets dirty the day you wash it. I wasn't gonna do a slick bad, but then I went to the gym, actually worked out, and now my hair feels wet. It's everybody's favorite day. It's time to slick this mother freaking hair, bro. This is how close I am holding on. I'm wearing this like high neck and I can't tell if it looks good on me no we have to obviously slick it back. No to do this, unfortunately, if I want to be skinty for summer, I have to, go to the gym, which means my hair gets dirty. Use some hair growth serum. This is the Vegamore hair serum. Sydney Schafer. I hope I'm saying her name right. She uses this all the time. Better me influence. Consider me a huge fan girl. Why is this so high up? Like, hi. Why don't I look like a midget now? What's going on? This shirt is tripping me out. I'm gonna use some of this Redken all in one benefit treatment to, like, feel like I'm not gonna be balding. I feel like I look like a little wrestler or something. Worse. Because I've heard a lot of people tell me that I need a moose.