Viral Hooks
Trending short videosDiscord status icon tier list
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@discord

Instagram · Single Photo

@discord We made a tier list, wdyt? link in bio for those who disagree and wanna remake it

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Performance

Views
3.3M
Likes
218.2K
Comments
1.1K
Engagement
6.6%
Outlier
13.5×

Video #22113 · Single Photo

Discord status icon tier listfrom @discord

[01]

Overview

A graphic ranking various Discord user status icons (such as online, idle, do not disturb, and offline) using the popular S-to-F tier list format, designed specifically to spark audience debate and drive engagement in the comments.

[02]

Simple outline

  1. 1Establish recognizable ranking format
  2. 2Categorize relatable niche items
  3. 3Include controversial placements
  4. 4Challenge audience to debate

[03]

Related videos

[04]

Classification

Concepts
Expert Rate/Rank
Elements
Tier List GraphicGrid Layout Showcase

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Verbal hook · 35%

We made a tier list, wdyt? link in bio for those who disagree and wanna remake it

Visual hook · 65%

The instantly recognizable, brightly colored S-to-F tier list template combined with familiar Discord status icons creates immediate pattern recognition, drawing in users familiar with internet and gaming culture.

[06]

Hook template

Steal this for your own video

We made a [topic] tier list — where do you disagree?

  • — We made a coffee shop drink tier list — where do you disagree?
  • — We made a home workout equipment tier list — where do you disagree?
  • — We made a reality TV villain tier list — where do you disagree?

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

Immediate visual recognition of a popular ranking matrix (e.g., S-to-F tiers) applied to an unexpected, everyday subject, forcing the viewer to stop scrolling to see where their favorites landed.

Payoff

A caption that explicitly anticipates disagreement and provides a mechanism (link in bio) for users to create and share their own version, converting comment-section energy into off-platform traffic.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Provocative Visual Ranking

Leverage a universally recognized visual ranking format (like a tier list) to categorize highly relatable, niche items in a subjective way, intentionally sparking debate, driving comments, and encouraging user-generated remixes.

  1. 1

    The Elite Placements (Top Tiers)

    Assign top value to specific items to immediately validate or outrage the viewer's personal preferences, setting the baseline for the debate.

  2. 2

    The Granular Middle (Mid Tiers)

    Populate the average tiers to create multiple micro-debates about specific item comparisons, keeping the viewer's eyes scanning the image.

  3. 3

    The Bottom-Tier Punchline (Lowest Tier)

    Relegate specific items to the lowest rank, often serving as a relatable joke, a shared frustration, or a highly controversial snub to trigger final reactions.

Themes

  • Subjective Ranking
  • Community Debate
  • App Features

Techniques

  • Digital Collage
  • Template Utilization
  • Color Coding

Trends

  • Tier List Memes
  • Engagement Baiting

Post caption

We made a tier list, wdyt? link in bio for those who disagree and wanna remake it

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Discord status icon tier list | Viral Hooks