@orenmeetsworld
Instagram · Greenscreen Talking Head
@orenmeetsworld Treat your brand… to some branded tape. Factories in the video and I’ll have in my newsletter this week! #ecommercetips #fashionbrand #packagingdesign
@orenmeetsworld
Instagram · Greenscreen Talking Head
@orenmeetsworld Treat your brand… to some branded tape. Factories in the video and I’ll have in my newsletter this week! #ecommercetips #fashionbrand #packagingdesign
Performance
Video #2391 · Greenscreen Talking Head
[01]
The creator explains the benefits of using branded packing tape for businesses, showcasing different design options. He then compares the cost and minimum order quantities of sourcing the tape domestically versus from an overseas factory on Alibaba, provides a specific supplier recommendation, and concludes with a pro-tip to avoid water-adhesive tape.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook
BRANDED TAPE
Verbal hook
Treat yourself to a little branded packing tape.
Visual hook
A close-up shot of a cardboard box sealed with custom branded packing tape, with the speaker overlaid in the foreground.
[07]
The promise the opener makes, and how the video pays it back
Hook
A direct command or suggestion to the audience to consider a specific, aspirational upgrade for their business or project.
Payoff
The audience is left with a complete, actionable plan, feeling empowered with insider knowledge to execute on the initial aspirational idea.
[08]
The structural pattern this video runs on
Framework
The Insider's Playbook
To guide an audience from inspiration for a niche product/service to a specific, cost-effective execution plan, positioning the creator as an experienced guide by revealing a specific supplier and a critical pro-tip.
The Style Gallery
A rapid showcase of various high-quality, visually appealing examples of the product to build desire and demonstrate its potential applications and aesthetic possibilities.
The Domestic Price Shock
Presentation of a common, accessible but expensive way to acquire the product, establishing a clear pain point (high cost) for the audience.
The Overseas Value Proposition
Introduction of a less obvious but significantly more cost-effective sourcing method, positioning it as the superior, 'insider' choice.
The Supplier Drop
A direct reveal of a specific, vetted supplier or resource that enables the audience to act on the value proposition, providing the key piece of actionable information.
The Expert Caveat
A final, crucial piece of advice that helps the audience avoid a common and costly mistake, cementing the creator's authority and providing bonus value.
Treat your brand… to some branded tape. Factories in the video and I’ll have in my newsletter this week! #ecommercetips #fashionbrand #packagingdesign
title · beginning
BRANDED TAPE
title · beginning
BRANDED TAPE (with factories)
call-to-action · end
LINKS IN MY NEWSLETTER (IN BIO)
Treat yourself to a little branded packing tape. I really love the clear with white if you're using cardboard for your shipping. The black with the bold white lettering looks good too. Standout colors is great. I actually love to see this on black boxes. And using brand patterns and more out of the box designs is a super fun way to spice it up as well. You can get branded packing tape domestically quick from people like No, but it's actually pretty expensive. Looking down there at 50, you're still looking at, like, $10 for roll tape. Overseas, the rates are way better. The minimum on these is 48 rolls, but you're getting them only for, like, $2 a pop. Here's the factory in Alibaba that I've used for branded tape before. Pro tip when ordering, you don't want water adhesive tape if at all possible because then you have to actually wet it before you apply it. You just want branded regular tape.