@kweinbydesign
Instagram · Carousel
@kweinbydesign Knocking at your door @noahkahanmusic !! . . . I think singing/songwriting for Noah is like art for me. It’s gotten me through the worst periods of my life, and is how I can express who I am to the world. No matter what happens with these designs, I’m always grateful for my love of creating and for the kind words and support I get from all of you!
Performance
Video #25718 · Carousel
[01]
The image is the first slide of a carousel post showcasing a fan's creative application to design merchandise for musician Noah Kahan. It features a beige t-shirt with a custom graphic design on the back, presented as a product mockup, with a text overlay explaining the post's purpose and an arrow prompting to see more.
[02]
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[05]
What stops the scroll in the first 3 seconds
Title hook · 55%
My Application to design merch for Noah Kahan's New Album!!
Verbal hook · 15%
Knocking at your door @noahkahanmusic !!
Visual hook · 30%
A unique, hand-drawn graphic t-shirt design featuring sketchy text and ladybug illustrations, presented as a clean product mockup.
[06]
Steal this for your own video
My Application to for !!
[07]
The promise the opener makes, and how the video pays it back
Hook
A direct, high-stakes declaration presented as a text overlay. It immediately establishes a clear goal and a narrative (e.g., 'My application to...'), making the audience a witness to a professional attempt.
Payoff
The immediate reveal of the creative work itself. The payoff for the audience is getting to instantly see and evaluate the 'pitch,' making them a judge in the public application.
[08]
The structural pattern this video runs on
Framework
The Public Pitch
To frame a piece of creative work as an unsolicited, public application to a specific high-profile entity. This transforms a portfolio piece into a narrative event, generating audience investment in the outcome.
The Declaration
The text overlay that explicitly states the creator's ambitious goal, targeting a specific person or brand. This serves as the title and premise of the entire post.
The Proof of Concept
The primary visual content that serves as the substance of the 'application.' It's the work being submitted for public and professional consideration, displayed prominently.
The Forward Momentum Cue
A visual element, like an arrow, that mimics the 'swipe right' function of a carousel. It creates a sense of progression and encourages further engagement (like reading the caption or anticipating more), even on a single slide.
Knocking at your door @noahkahanmusic !! . . . I think singing/songwriting for Noah is like art for me. It’s gotten me through the worst periods of my life, and is how I can express who I am to the world. No matter what happens with these designs, I’m always grateful for my love of creating and for the kind words and support I get from all of you!
title · photo_0
My Application to design merch for Noah Kahan's New Album!!