@briankearneyy
Instagram · Skit
@briankearneyy the only way to keep my spending in check @tryramp #ramp #office #coworkers #comedy #genz Terms and conditions apply. Cards issued by Celtic Bank, Sutton Bank, and Lead Bank, Members FDIC
@briankearneyy
Instagram · Skit
@briankearneyy the only way to keep my spending in check @tryramp #ramp #office #coworkers #comedy #genz Terms and conditions apply. Cards issued by Celtic Bank, Sutton Bank, and Lead Bank, Members FDIC
Performance
Video #30384 · Skit
[01]
The creator acts out a comedic skit portraying a coworker named Brian who treats a business trip like a personal vacation. He attempts to use his company card for leisure activities like a spa massage and mojitos, but is repeatedly blocked by the card's automated spending controls, which notify his boss. The video follows his increasingly frustrated attempts to enjoy his "vacation" until he is ultimately caught and reprimanded by his boss over the phone, all while humorously highlighting the features of the Ramp corporate card.
[02]
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What stops the scroll in the first 3 seconds
Title hook · 55%
The Coworker who treats work trips as their vacation
Verbal hook · 40%
So nice not to check emails on vacation.
Visual hook · 5%
A man in a business suit pulls a rolling suitcase through a modern hotel lobby, immediately establishing the context of a work trip.
[06]
Steal this for your own video
The who treats like
[07]
The promise the opener makes, and how the video pays it back
Hook
Immediately state a relatable character archetype and their flawed worldview through a text overlay and a single line of dialogue, creating instant conflict with reality.
Payoff
The final beat delivers a surprise twist that re-contextualizes the character's behavior as not just rule-bending, but complete delusion, providing a satisfying and memorable comedic resolution.
[08]
The structural pattern this video runs on
Framework
The Escalating Consequence Loop
A character with a flawed premise repeatedly attempts to act on that premise, only to be met with escalating, automated, and finally human-enforced consequences, culminating in a punchline that reveals the true depth of their delusion.
The Premise Declaration
The character's flawed belief is stated explicitly and immediately challenged by a voice of reason, establishing the central conflict.
The Delusion in Action
The character is shown indulging in behavior consistent with their flawed premise, reinforcing their mindset through multiple quick-cut scenes.
The First Transgression
The character attempts a concrete action that directly violates established rules, moving from a flawed mindset to a direct test of the system.
The Automated Consequence
An automated system or rule immediately flags and stops the transgression, introducing the first tangible consequence and revealing the story's antagonist or control mechanism.
The Rebellious Escalation
Undeterred by the initial consequence, the character attempts a second, often more blatant, transgression, doubling down on their flawed behavior.
The Authority Intervention
The consequences escalate from automated to human, as a figure of authority directly confronts the character about their behavior, dismantling their weak justifications.
The Punchline Reveal
A final line of dialogue or action reveals the character is even more detached from reality than previously thought, providing a comedic payoff that resolves the narrative.
the only way to keep my spending in check @tryramp #ramp #office #coworkers #comedy #genz Terms and conditions apply. Cards issued by Celtic Bank, Sutton Bank, and Lead Bank, Members FDIC
title · beginning
The Coworker who treats work trips as their vacation
branding · middle
ramp
branding · middle
Ramp Demo Card
informational · middle
$275 transaction at Breve Spa was declined. This merchant is outside your approved spend policy.
informational · middle
Brian, Ramp just flagged two mojito charges on your card. What are you doing?
informational · end
Terms and conditions apply. Cards issued by Celtic Bank, Sutton Bank, and Lead Bank, Members FDIC
Nice not to check emails on vacation. Brian, this is a work trip. No nice to, like, disconnect. Yeah. I'm back in town tonight. What are we getting into? I got the company card. My boss isn't tier, so it's basically a vacation. What time is the bottomless brunch again? It's a complimentary breakfast. I'm gonna see if I can put a massage. Massage. Yes. A Swedish massage. The card reported me to my boss, dude. That's crazy. I can't get a massage? Dude, I got two mojitos. Brian, it's 11AM. What? Did you get this? Alcohol purchases required manager approval. My boss is coming. Oh, I was was just networking though. Brian, this card is for approved work expenses. We're gonna spend money to make money. Hit the spot with two odious. Okay. Dude, I only packed eight inches suits for this trip. What are you gonna wear to the conference? What conference?