@newyorknico
Instagram · Quick Hit
@newyorknico Wtf is going on at baseball games this year?
@newyorknico
Instagram · Quick Hit
@newyorknico Wtf is going on at baseball games this year?
Performance
Video #3208 · Quick Hit
[01]
The video captures a man sitting in the stands at a baseball game. He first uses a plastic straw to core a hole through the length of a hot dog. After successfully hollowing it out, he picks up his plastic cup of beer from the floor, dunks the hot dog into it, and proceeds to drink the beer through the hot dog as if it were a straw.
[02]
[03]
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[05]
What stops the scroll in the first 3 seconds
Visual hook
A man in a crowded stadium is intently focused on methodically pushing a long blue straw through the center of a hot dog. This strange and unexpected action immediately creates curiosity about his intentions.
[07]
The promise the opener makes, and how the video pays it back
Hook
A wide shot of a normal, public setting (a baseball game) that establishes a baseline of normalcy. The viewer's attention is drawn to a single individual who appears to be doing something slightly out of place.
Payoff
The final action delivers a strong visual punchline that subverts all expectations of how the objects should be used. The satisfaction comes from the sheer absurdity of the revealed purpose.
[08]
The structural pattern this video runs on
Framework
The Absurd Combination
To create a viral moment by filming a person in a mundane, relatable setting who combines two common objects in a completely unexpected and bizarre way, generating a strong 'WTF' reaction.
The Unconventional Procedure
The subject performs a strange and methodical action on a common object (using a straw to bore a hole through a hot dog). This action has no obvious purpose, creating a strong curiosity gap that compels the viewer to find out the reason.
The Implied Connection
The subject physically moves the now-modified object towards a second, unrelated common object (picking up the beer). This creates a moment of anticipation as the viewer's brain tries to predict the bizarre outcome.
The Absurd Payoff
The subject combines the two objects in a shocking and illogical way (dunking the hot dog in the beer and using it as a straw). This resolves the initial mystery with a humorous and memorable punchline.
Wtf is going on at baseball games this year?