Viral Hooks
Trending short videosTesting AI to build business apps
A

@angus.sewell

Instagram · Speaker address

@angus.sewell If you want the prompts I used comment “build” and I’ll send you them. Thank you to @emergentlabs for sponsoring this video! #ad #emergent #ai #vibecoding

View original on Instagram

The edit1 shot · 12 text
Shots Text1:02

Performance

Views
111.7K
Likes
2.4K
Comments
1.2K
Engagement
3.2%
Outlier
3.8×
Length · 11 Jun 2026
1:02

Video #33996 · Speaker address

Testing AI to build business appsfrom @angus.sewell

[01]

Overview

The creator tests the premise that companies can replace software subscriptions by using an AI tool, Emergent, to build five common business applications. He demonstrates the process for a CRM, project management tool, accounting software, onboarding tool, and an AI chatbot, giving a "build it" or "don't build it" verdict for each based on the AI's output and practicality. He concludes with a call-to-action for the prompts he used and a thank you to the sponsor.

[02]

Simple outline

  1. 1State a disruptive trend
  2. 2Test a solution repeatedly
  3. 3Deliver binary verdicts
  4. 4Offer a valuable resource

[03]

Related videos

[04]

Classification

Concepts
Rapid Fire ListicleProduct Demo
Elements
Screen RecordingText OverlayPicture-in-PictureDM / Comment-for-Info CTA

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 55%

A third already cancelled

Verbal hook · 40%

One third of companies have replaced their software subscriptions.

Visual hook · 5%

An extreme close-up of the creator's smiling face, looking directly into the camera, creating an immediate and personal connection.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

Present a startling statistic or industry trend that creates a high-stakes problem the target audience faces, immediately positioning the video as a solution.

Payoff

The final beat offers a tangible asset (the prompts used) in exchange for a specific engagement action (commenting 'build'), converting passive viewers into active participants.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Gauntlet Test

Systematically testing a single tool or method against a series of common challenges within a category, delivering a clear 'pass/fail' or 'do/don't' verdict for each to determine its practical limits and value.

  1. 1

    The Challenge Declaration

    Frame the video as a direct experiment or test to see if a proposed new method can solve the established problem.

  2. 2

    The Classification Gauntlet

    A repeating sequence where multiple items from a category are put through the test. The sequence is strategically ordered with early 'easy wins' to build credibility, a mid-point 'complexity test' to introduce nuance or failure, and a final test on a trendy or highly relevant item to end with impact.

  3. 3

    The Value-Add Payoff

    Provide a clear call to action that offers the viewer a tangible asset (like a guide, template, or the specific inputs from the video) in exchange for an engagement action, such as commenting a keyword.

  4. 4

    The Concluding Advice

    End with a final piece of actionable advice that summarizes the video's findings and a transparent disclosure or thank you.

Themes

  • AI automation
  • Cost-saving
  • Productivity
  • Tech innovation

Techniques

  • Product demonstration
  • Listicle
  • Rapid-fire review

Trends

  • AI tool showcase
  • SaaS replacement

Post caption

If you want the prompts I used comment “build” and I’ll send you them. Thank you to @emergentlabs for sponsoring this video! #ad #emergent #ai #vibecoding

Text overlays

  • title · beginning

    A third already cancelled

  • contextual · middle

    01 CRM

  • contextual · middle

    BUILD IT ✔

  • contextual · middle

    02 PROJECT MGT

  • contextual · middle

    BUILD IT ✔

  • contextual · middle

    03 ACCOUNTING

  • contextual · middle

    DON'T BUILD IT X

  • contextual · middle

    04 ONBOARDING

  • contextual · middle

    BUILD IT ✔

  • contextual · middle

    05 AI CHATBOT

  • contextual · middle

    DON'T BUILD IT X

  • branding · throughout

    emergent

Transcript

One third of companies have replaced their software subscriptions. Guess we rank just build all our own tools now. Let's put this to the test. Start with a CRM. Let's go to this site right here. Give it this product. Building. Shit, I love VibeCode. And deploy. If your company is small enough, heck yeah, dude. What about, like, a project management tool? I'm gonna give it this prompt. Easy work, dude. Monday.com is so cooked, bro. The easiest one on this best. Let's turn the heat up a little bit and try and build an accounting tool. Let's better rip. Not bad. Not bad at all. How do I sync my actual bank account to this, though? I don't think so. It's way easier to buy an existing soft how about one of them onboarding tools? Giving it this prompt. Letter rip part four. Yeah. It nailed it. No one app's vibe coded when it has this guy on it. And I do. Turns out this one's actually the easiest. Let's make, like, a AI rank. This prompt right here. The final one. Got some anthropic vibes going on. I have to sync an API key to this to get it to work. You can super easily build it. You're gonna spend so much money on AI credits that might as well just get a Clotter ChatGPT subscription. If you comment the word build, I will send you all of these prompts. Now go hire an intern and give them unlimited AI credit. And thank you to Emergent for sponsoring this video.

Testing AI to build business apps | Viral Hooks