@life.withkeri
Instagram · Yap
Trending short videosComparing past life to motherhood
The edit1 shot · 14 text
Shots Text0:18
Performance
- Views
- 1.6M
- Likes
- 49.4K
- Comments
- 1.7K
- Engagement
- 3.1%
- Outlier
- 309×
- Length · 17 Jun 2026
- 0:18
Video #34084 · Yap
Comparing past life to motherhoodfrom @life.withkeri
[01]
Overview
The creator directly addresses the camera, reminiscing about her past lifestyle which consisted of cigarettes, tanning, iced lattes, and Adderall. She then contrasts this with her current life, humorously complaining that she now spends her time at the pool arguing with her kids about applying sunscreen.
[02]
Simple outline
- 1Pose nostalgic question
- 2List idealized past actions
- 3Contrast with mundane present
- 4Deliver comedic punchline
[03]
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Classification
[05]
Hook analysis
What stops the scroll in the first 3 seconds
Title hook · 35%
YOU KNOW WHAT
Verbal hook · 60%
You know what used to hit back in the day?
Visual hook · 5%
A close-up shot of the speaker's face, wearing large sunglasses and a cap in a bright, outdoor setting.
[06]
Hook template
Steal this for your own video
You know what used to hit back in the day? . Now I'm .
- — You know what used to hit back in the day? Spontaneous weekend trips. Now I'm negotiating with a four-year-old about why we can't bring seventeen stuffed animals to the grocery store.
- — You know what used to hit back in the day? Staying up until 2am grinding side hustles. Now I'm in bed by nine thirty and calling it a win.
- — You know what used to hit back in the day? A full hour at the gym with no interruptions. Now I'm doing squats while someone asks me for a snack every forty-five seconds.
[07]
Hook and payoff
The promise the opener makes, and how the video pays it back
Hook
A rhetorical question that uses nostalgic slang ('used to hit') to prime the audience for a relatable story about the past.
Payoff
A direct address to the audience ('You know what I'm saying?') that serves as a final relatability check-in, seeking validation and solidifying the shared experience.
[08]
Narrative framework
The structural pattern this video runs on
Framework
The Then vs. Now Lament
To generate humor and relatability by creating a stark, comedic contrast between an idealized, carefree past and a mundane, responsibility-laden present.
- 1
The Idealized Past Montage
A rapid-fire list of specific, evocative items and activities that paint a vivid picture of a past lifestyle, chosen for their strong cultural connotations.
- 2
The Definitive Summary
A short, declarative statement that encapsulates the entire past era, confirming it as the creator's former reality and providing a clean break before the pivot.
- 3
The Abrupt Present-Day Pivot
A transitional phrase ('And now...') that creates a hard shift in time and tone, moving from the romanticized past to the stark reality of the present.
- 4
The Comedic Reality Check
The delivery of the punchline, which describes a specific, mundane, and often frustrating detail of the current reality that is the polar opposite of the past self's priorities.
Themes
Techniques
Trends
Text overlays
title · beginning
YOU KNOW WHAT
contextual · beginning
USED TO HIT
contextual · beginning
BACK IN THE DAY?
contextual · beginning
A NEWPORT. A
contextual · beginning
TANNING BED,
contextual · middle
A LARGE ICED
contextual · middle
LATTE AND A
contextual · middle
FUCKING ADDERALL.
contextual · middle
BE MY LIFE.
contextual · middle
AT THE POOL
contextual · middle
ARGUING WITH MY
contextual · end
KIDS OVER PUTTING
contextual · end
FUCKING SUNSCREEN ON.
contextual · end
I'M SAYING
Transcript
You know what used to hit back in the day? A Newport, a tanning bed, a large iced latte, and a fucking Adderall. That used to be my life. And now I'm at the pool arguing with my kids tier putting fucking sunblock on. You know what I'm saying?