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Trending short videosCelebrity and character in skit
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@netflix

Instagram · Skit

@netflix Millie Bobby Brown and Elmo talk about the mysteries of growing up ENOLA HOLMES 3 premieres July 1 and Sesame Street is available on Netflix and PBS Kids

View original on Instagram

Performance

Views
5.6M
Likes
228.1K
Comments
719
Engagement
4.1%
Outlier
140.6×

Video #34953 · Skit

Celebrity and character in skitfrom @netflix

[01]

Overview

Millie Bobby Brown and Elmo engage in a scripted conversation where Elmo, dressed as a detective, discusses the perks of being a grown-up. Millie playfully corrects him about his age, shares a 'secret' about doing dishes, and they decide to play hide-and-seek, which Elmo frames as a detective case before comically finding her immediately.

[02]

Simple outline

  1. 1State a flawed shared identity
  2. 2Gently correct the flaw
  3. 3Reveal a subversive 'secret'
  4. 4Pivot to a playful challenge
  5. 5Deliver anti-climactic resolution

[03]

Related videos

[04]

Classification

Format
Concepts
SkitCharacter Impersonation
Elements
B&W CutawayGraphic Overlay

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Verbal hook · 15%

Oh oh, hi there, Miss Millie.

Visual hook · 85%

The immediate visual of the famous red muppet, Elmo, dressed in a full human-like detective outfit including a trench coat and fedora, interacting with celebrity Millie Bobby Brown.

[06]

Hook template

Steal this for your own video

Open on a recognizable [character type] in an unexpectedly detailed [adult/professional role] outfit, face-to-face with [surprising scene partner].

  • — Open on a cartoon mascot in an unexpectedly detailed courtroom lawyer outfit, face-to-face with a celebrity chef.
  • — Open on a fantasy wizard in an unexpectedly detailed auto mechanic outfit, face-to-face with a professional race-car driver.
  • — Open on a toy doll in an unexpectedly detailed detective outfit, face-to-face with a famous musician.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

An unexpected and charming interaction begins between two disparate characters, one of whom has adopted a specific persona, creating immediate curiosity.

Payoff

The activity concludes with a quick, humorous resolution that comically undermines the persona Character A has built up, ending the interaction on a lighthearted and amusing punchline.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Naive Expert

A charming interaction where a naive character (Character A) claims expertise or status equal to a more experienced character (Character B). Character B gently corrects the misunderstanding through a series of reveals, culminating in a playful activity that humorously subverts Character A's claimed expertise.

  1. 1

    The Identity Declaration

    Character A declares a shared identity or status with Character B, establishing a flawed premise for the interaction.

  2. 2

    The Idealized Justification

    Character A explains their reasoning from a naive or simplified perspective, listing the perceived benefits of the declared status, which highlights the gap in understanding.

  3. 3

    The Gentle Rebuttal

    Character B provides a gentle but firm correction based on facts or experience, creating a soft, comedic conflict.

  4. 4

    The Secret Subversion

    Character B builds anticipation for a 'secret,' only to reveal a mundane or humorous piece of information that playfully undermines one of Character A's initial assumptions.

  5. 5

    The Joyful Misinterpretation

    Character A reacts with disproportionate joy to the 'secret,' seeing it as a loophole that benefits them, providing a comedic payoff.

  6. 6

    The Narrative Pivot

    With the initial conflict resolved, the characters transition to a new, shared activity or game, shifting the narrative's focus.

  7. 7

    The Persona Re-Assertion

    Character A reframes the new activity through the lens of their original persona, often with a stylistic shift (e.g., visual filter, music change) to match the genre.

Themes

  • growing up
  • play
  • mystery

Techniques

  • character performance
  • comedic timing
  • film noir parody

Trends

  • celebrity collaboration
  • character crossover

Post caption

Millie Bobby Brown and Elmo talk about the mysteries of growing up ENOLA HOLMES 3 premieres July 1 and Sesame Street is available on Netflix and PBS Kids

Transcript

Oh oh, hi there, Miss Millie. Hi, Elmo. I love the outfit. Oh, thank you. See, Elmo is a grown up detective best like you. Grown up? Mhmm. You know when you're grown up, you rank do all the fun grown up things like be an actor or solve mysteries or even help with the dishes. The dishes. No, you're only three and a half. You're not a grown up yet. It may seem like a long way away, but it'll happen faster than you think. Trust me. And let me let you in on a little secret. A secret? Okay. What's that? What's that? You don't have to wait to be grown up to do the dishes. Elmo doesn't? Nope. Oh, cool. Then what do Elmo and Miss Neli want to do? Let's play hide and seek. Ah. Okay. Find me if you can. Yeah. Another case that needs solving. The mystery of where miss Millie is hiding. Oh. Oh, she's over there.

Celebrity and character in skit | Viral Hooks