@kiergaines
Instagram · Skit
@kiergaines #ad Hoagiefest is back at Wawa and if it feels different, it is. You can now get a hoagie, Herr’s chips and a small fountain drink. It’s not just a hoagie anymore. I can’t believe that nobody told me 😩
Trending short videosComedic skit about a food deal
The edit1 shot · 3 text
Shots Text0:52
Performance
- Views
- 576.1K
- Likes
- 22.5K
- Comments
- 61
- Engagement
- 3.9%
- Outlier
- 76.2×
- Length · 25 Jun 2026
- 0:52
Video #35336 · Skit
Comedic skit about a food dealfrom @kiergaines
[01]
Overview
The creator performs a comedic skit where he starts by announcing Wawa's Hoagiefest, then feigns shock and outrage upon discovering the promotion now includes chips and a drink. He proceeds to confront his family and make a phone call to complain that nobody told him about the change. The video concludes with him showcasing the full meal deal and providing a call-to-action for the promotion.
[02]
Simple outline
- 1State a known truth
- 2Introduce a surprising update
- 3Comedically dramatize discovery
- 4Confirm the new information
[03]
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Classification
[05]
Hook analysis
What stops the scroll in the first 3 seconds
Verbal hook · 35%
What's up, y'all? It's summertime, which means Wawa's Hoagie Best is officially back.
Visual hook · 65%
The creator leans towards the camera with high energy, holding two brightly-wrapped hoagies, creating an immediate and engaging product focus.
[06]
Hook template
Steal this for your own video
Creator leans directly into the camera holding with high energy, creating an instant reveal moment.
- — Creator leans directly into the camera holding two giant limited-edition burger boxes with high energy, creating an instant fast food reveal moment.
- — Creator leans directly into the camera holding three neon-labeled energy drinks with high energy, creating an instant beverage deal reveal moment.
- — Creator leans directly into the camera holding four colorfully wrapped gift sets with high energy, creating an instant holiday product reveal moment.
[07]
Hook and payoff
The promise the opener makes, and how the video pays it back
Hook
The video opens by stating a familiar fact or event, then immediately introduces a new, unbelievable detail about it, creating an instant mystery and a 'wait, what?' reaction.
Payoff
The video concludes with a final, lingering repetition of the core comedic complaint or question, reinforcing the central joke and leaving the audience with a memorable punchline.
[08]
Narrative framework
The structural pattern this video runs on
Framework
The Betrayal of Common Knowledge
The video creates a comedic narrative around the discovery that a widely-held belief or 'common knowledge' has changed without the creator (or the audience) being informed. The humor comes from the exaggerated sense of betrayal and the quest to blame others for this information gap.
- 1
The Established Norm
The creator confidently states a piece of common knowledge that the audience shares, establishing a baseline reality and then immediately presenting a contradictory new fact.
- 2
The Reality Fracture
The creator vocally rejects the new information, aligning with the audience's potential skepticism and creating a moment of shared confusion and self-doubt ('Am I trippin?').
- 3
The Verification Ritual
The creator performs an action to verify the new information (checking a phone), building suspense as the audience awaits the verdict on this new reality.
- 4
The Paradigm Shift Revelation
The creator confirms the new information is true, reacting with shock and disbelief, which validates the initial 'unbelievable' feeling and pivots the emotion from confusion to betrayal.
- 5
The Comedic Accusation Montage
A rapid-fire sequence where the creator confronts various (often unrelated) people, comically blaming them for not sharing this crucial new information. This sequence uses repetition and escalation for comedic effect.
- 6
The New Proclamation
The creator returns to the audience and authoritatively states the new, confirmed reality, acting as a town crier for this updated information and providing the clear takeaway.
Themes
Techniques
Trends
Post caption
#ad Hoagiefest is back at Wawa and if it feels different, it is. You can now get a hoagie, Herr’s chips and a small fountain drink. It’s not just a hoagie anymore. I can’t believe that nobody told me 😩
Text overlays
contextual · beginning
Herr's Chips
contextual · beginning
Small Fountain Drink
call-to-action · end
AVAILABLE IN-STORE OR ON THE WAWA APP
Transcript
What's up, y'all? It's summertime, which means Wawa's Hoagie Best is officially back. You can get a shorty or classic hoagie chips and a rank? Oh. Oh. Stop the music. Hoagie Best is just a hoagie. They don't do a whole meal. That's how it's always better. Right? Am I tripping? I'll be right back. Bad fresh. Chips, man, and rank. It's tier whole meal now? Why ain't nobody telling me? Wait. Why ain't nobody telling me? Why didn't you tell me? Tell you what? Don't don't do that. Why didn't you tell me? I didn't do anything. Yeah. And now you didn't do anything. You know what? Why didn't you tell me? Come on, best. It's a doctor's office. What does that have to do with anything? Hoagie Best is not just a hoagie anymore. It's a whole meal. And you know where to go get it. Cue the outro. Available in store or on the Huawei app. Wait. Why didn't you tell me?