@elladoesellathings
TikTok · Talking Head Edit
@elladoesellathings Episode 1 of me crashing out hard after being told my design might get me sued 🙂↔️❤️🩵🩶
@elladoesellathings
TikTok · Talking Head Edit
@elladoesellathings Episode 1 of me crashing out hard after being told my design might get me sued 🙂↔️❤️🩵🩶
Performance
Video #36931 · Talking Head Edit
[01]
The creator tells the origin story of a product she designed, starting with the backlash she received for using a shape that resembled luxury brand motifs. She explains how this criticism almost made her abandon the project, but instead led her to research the shape's history. She then presents her findings, explaining that the 'quatrefoil' shape is an ancient motif with a rich history across many cultures, and argues that luxury brands did not invent it but rather appropriated it, concluding that she kept the design because it's a shared cultural heritage, not something to be gatekept.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Verbal hook · 65%
Australian homes deserve better than dupe culture, so I spent ten months designing one object that nearly broke me mentally.
Visual hook · 35%
The video opens with a dynamic, multi-panel collage showing a 3D product model, a person sketching, finished products, and the creator, immediately establishing the theme of a complex creative journey.
[06]
Steal this for your own video
I spent designing , and it nearly broke me .
[07]
The promise the opener makes, and how the video pays it back
Hook
Combine a broad cultural critique with a high-stakes personal struggle to establish immediate stakes and relatability.
Payoff
Re-introduce your creation, now imbued with the new, deeper meaning established by the narrative, presenting it not as a copy but as a justified reclamation.
[08]
The structural pattern this video runs on
Framework
The Vindicated Creator
Justifying a controversial creative choice by reframing its historical and cultural context, positioning the creator as a liberator of a shared idea against a powerful 'gatekeeper'.
The Crusader's Vow
State a clear mission or problem you are solving, emphasizing the significant personal cost or effort involved to build empathy.
The Accusation
Introduce an external conflict where your work is challenged or accused of being unoriginal by others, creating a central problem.
The Brink of Defeat
Share a moment of vulnerability, admitting you almost abandoned the project, to heighten the emotional stakes of the conflict.
The Investigative Turn
Pivot from emotional struggle to an intellectual investigation, signaling a shift in the narrative's direction and promising a resolution.
The Counter-Narrative Revelation
Uncover and present a surprising piece of information or historical context that fundamentally reframes and invalidates the initial accusation.
The Montage of Proof
Rapidly display visual evidence from various sources to support the counter-narrative, overwhelming the initial claim with historical weight.
The Moral Verdict
Deliver a concise, powerful judgment against the 'gatekeeper,' concluding that they don't own the idea but merely monetized a shared heritage.
Episode 1 of me crashing out hard after being told my design might get me sued 🙂↔️❤️🩵🩶
title · beginning
EP. 1 creatively crashing out
informational · middle
quatrefoil
informational · middle
1968
contextual · middle
Europe
contextual · middle
Spain
Australian homes deserve better than dupe culture, so I spent ten months designing one object that nearly broke me mentally. And this is episode one of me creatively crashing out, so you don't have to. When I started my first sketch of this object, a few few people actually called me out in the DM saying that the sketch resembles the LV Von Clive motif. People were saying, hey. They might actually sue you. So I was really close to canning the entire idea until I realized that luxury brands have convinced us that they have invented these shapes that are thousands of years good, and they don't even own them. The shape is called quatrefoil, and my god, the odious appearance of this shape was almost 3,000 years ago. It is heritage across so many cultures found in China, Gothic Europe, and more Spain. And Rank Cleef's version of this, tier when they named it after a palace they took inspiration from, and yes tier did say that, but no fashion house invented this. They just put a price tag on something that was always ours to share, and that's why I kept the shade because a motif that survived centuries and cultures isn't best gatekeep, It is else.