@migo_beer La Torre is the number one (currently produced) rated beer in Canada on Untappd, a double imperial milk stout with hazelnuts, coconut, Madagascar vanilla, and custom roasted Honduran coffee. Brasserie du Bas-Canada was founded in 2017 by two friends frustrated with their hometown’s lack of craft beer, and retailers sold out their beer in a single day within two months of opening. The brewery has 7 of Canada’s top 10 beers on Untappd and offers 8 different styles with a focus on exceptional stouts. #beer #stout #canada #quebec
Greenscreen beer recommendation and storyfrom @migo_beer
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Overview
The creator recommends the #1 rated beer in Canada, 'La Torre,' by describing its style, flavor profile, and ranking on Untappd. He then tells the origin story of the brewery, Brasserie du Bas-Canada, detailing how two friends founded it and achieved rapid success, and concludes by highlighting the brewery's dominance in the Canadian craft beer scene.
If you love beer and are going to Canada soon, here's the top rated beer you need to try.
Visual hook · 5%
A speaker is composited over a vibrant background image of Quebec City's Château Frontenac, with an image of a beer bottle and a full glass appearing immediately to his side.
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Hook template
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#1 rated [thing to try] in [destination]
— #1 rated beer in Canada
— #1 rated hike in Colorado
— #1 rated museum in Paris
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Hook and payoff
The promise the opener makes, and how the video pays it back
Hook
Address a specific niche audience with a superlative promise ('the #1 X for Y people') to immediately qualify viewers and set high stakes.
Payoff
The viewer is left with a comprehensive and compelling case for the item's superiority, creating a strong desire to seek it out and experience it firsthand.
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Narrative framework
The structural pattern this video runs on
Framework
The Authority Stack
To establish an item's supreme value by layering a superlative claim with sensory details, a compelling origin story, and undeniable social proof, thereby building an irrefutable case for its #1 status.
1
The Authoritative Claim
State the item's name and its top-tier ranking, citing a credible source to establish immediate authority and provide a factual anchor for the video's thesis.
2
The Sensory Deep Dive
Describe the item's specific, desirable characteristics in vivid detail to evoke an imaginative, sensory experience, moving the viewer from abstract ranking to concrete appeal.
3
The Relatable Origin
Humanize the item by telling the story of its creation, focusing on the passion, problem, or mission that drove its founders, thereby building an emotional connection.
4
The Social Proof
Validate the item's quality with evidence of high demand, rapid success, or widespread adoption, proving that its value is recognized by the market.
5
The Legacy of Excellence
Broaden the focus from the single item to the creator's overall pattern of high achievement, cementing their status as an elite authority and suggesting consistent quality.
Themes
Craftsmanship
Entrepreneurship
Local Culture
Food & Drink
Techniques
Green Screen
Image Overlay
Direct Address
Post caption
La Torre is the number one (currently produced) rated beer in Canada on Untappd, a double imperial milk stout with hazelnuts, coconut, Madagascar vanilla, and custom roasted Honduran coffee. Brasserie du Bas-Canada was founded in 2017 by two friends frustrated with their hometown’s lack of craft beer, and retailers sold out their beer in a single day within two months of opening. The brewery has 7 of Canada’s top 10 beers on Untappd and offers 8 different styles with a focus on exceptional stouts. #beer #stout #canada #quebec
Text overlays
title · beginning
#1 rated beer in Canada
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if you love beer
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and are going to
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here's the top
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rated beer you
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so it's
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and it's ranked
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double imperial
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and it's known
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for its notes of
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hazelnut coconut
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madagascar vanilla
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and custom roasted
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honduran coffee
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two friends
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that their
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hometown had no
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real craft beer scene
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they founded
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brasserie dubas
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canada in 2017
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and within two
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months of opening
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selling out their
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beer in a
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the brewery has
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eight different
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and is especially
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known for its stouts
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with seven of their
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beers landing in
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canada's top ten
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on untapped
Transcript
If you love beer and are going to Canada soon, here's the top rated beer you need to try. So it's called Latour, and it's ranked as the number one beer in Canada on Untapp. It's a double imperial milk stout, and it's known for its notes of hazelnut, coconut, Madagascar vanilla, and custom roasted Honduran coffee. When two friends were frustrated that their hometown had no real craft beer scene, they founded Brasserie Dubas, Canada in tier, and within two months of opening, retailers were selling out their beer in a single day. The brewery has eight different styles total and is especially known for its stouts, with seven of their beers landing in Canada's top 10 on Untappd.
Greenscreen beer recommendation and story | Viral Hooks
