@nick_lloyd_
Instagram · Vlog
@nick_lloyd_ tutorial on how I did the backsplash in my nyc kitchen with peel and stick tiles! #interiordesign #diy #nyc #apartment
@nick_lloyd_
Instagram · Vlog
@nick_lloyd_ tutorial on how I did the backsplash in my nyc kitchen with peel and stick tiles! #interiordesign #diy #nyc #apartment
Performance
Video #42231 · Vlog
[01]
The creator provides a step-by-step tutorial on how he designed and installed a custom backsplash in his rental kitchen using peel-and-stick tiles. He explains his inspiration from NYC subway tilework, details the process of creating a pattern for the space above his cabinets, shows the specific products he used (with a warning about one brand), and demonstrates how he also covered a floating shelf to match the new design.
[02]
[03]
[04]
[05]
What stops the scroll in the first 3 seconds
Title hook · 20%
kitchen makeover pt.2
Verbal hook · 70%
I've been on a mission to transform my gay apartment into a gay home, and over 3,000,000 of you have been loving my kitchen transformation.
Visual hook · 10%
Creator stands in a stylishly updated kitchen, with quick cuts to before/after photos and a previous viral video clip, establishing expertise and visual transformation.
[06]
Steal this for your own video
I’ve been on a mission to transform my into a , and over of you have been loving my transformation.
[07]
The promise the opener makes, and how the video pays it back
Hook
Establishes a personal, ongoing mission and leverages social proof from a previous installment to validate the content's value before stating the current video's specific purpose.
Payoff
Presents the final, satisfying transformation and immediately pivots to a teaser for the next installment in the series, converting the resolution into a hook for future engagement and follower conversion.
[08]
The structural pattern this video runs on
Framework
The DIY Transformation Arc
A tutorial-style narrative that frames a DIY project within a larger personal transformation story, building trust through honest reviews and driving retention with a forward-looking teaser.
The Shared Struggle
Identifies a common, frustrating problem that the target audience experiences, creating immediate relatability and establishing the 'before' state.
The Creative Spark
Reveals the external source of inspiration for the solution, adding a layer of personal storytelling and context beyond a simple 'how-to'.
The Process & Trust Builder
Begins the step-by-step process, but strategically includes a negative review or warning about a specific tool/material. This builds authenticity and positions the creator as a trusted guide.
The Design Rationale
Explains the 'why' behind the creative choices, demonstrating thoughtful problem-solving and elevating the tutorial from mere instruction to design education.
The 'Plus One' Detail
Showcases a small, additional step or 'pro-tip' that enhances the final result, providing bonus value and demonstrating mastery.
tutorial on how I did the backsplash in my nyc kitchen with peel and stick tiles! #interiordesign #diy #nyc #apartment
title · beginning
kitchen makeover pt.2
contextual · beginning
It's just a rental why would u change anything
contextual · beginning
bc I'm gay
contextual · beginning
👁️ 3.1M
informational · middle
not very renter friendly
contextual · end
bc I'm gay
I've been on a mission to transform my gay apartment into a gay home, and over 3,000,000 of you have been loving my kitchen transformation. If you missed part one, that's in my profile. But in this video, I'm gonna show you how I did this custom backsplash with peel and stick tile. If you have cabinets like mine that don't go all the way to the ceiling, you know how much of a challenge it can be to figure out what to do with that space. One of my favorite things about New York is there is beautiful tile work everywhere. It's like gave me my initial inspiration to have some fun with the space above the cupboards and almost do like a custom tile pattern. I started by doing a base layer of these green tier, which guys, I would not recommend this rank. So make sure to maybe do a little bit more research than I did. If anyone has any good recommendations, drop them below. I then also brought in this nice contrasting red and this beige also has peel and stick tiles. I played around with the design a little better, but since my kitchen is kind of in, like, a railroad style, I decided on a design that I could start on the green and then bring over to the white wall as well. And to achieve this, I just cut the peel and stick tiles into strips and laid them side by side. One last little detail I did was I covered our little floating shelf that sits above our oven, also in those green peel and stick tier. So it almost looks like it's a part of the wall, and I'm really obsessed with how this turned out. It definitely took some trial and error, but this was a very fun project for me creatively. And follow along, because in the next video, I'll show you how I did these custom hanging frame.