@scandinaviangram
Instagram · Vlog
@scandinaviangram @felipecostaart 🇧🇷🇪🇸Felipe Brazilian artist based in Barcelona Felipe Costa creates ocean-inspired oil paintings exploring the beauty, power and connection of water. 🌊 🎨 Contemporary art 🌎 Ocean & environmental activist 📩 Works & collaborations ↓ felipecostaart.com Follow for more!
Performance
Video #42561 · Vlog
[01]
The creator, an artist, documents the process of creating a large-scale oil painting of an ocean wave. The video uses a montage of time-lapsed clips, starting with the initial background colors and broad strokes, then progressing through the detailed application of paint with brushes and palette knives to form the wave's shape, texture, and foam. The video concludes by showcasing the vibrant and detailed final artwork.
[02]
[03]
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[05]
What stops the scroll in the first 3 seconds
Visual hook · 100%
The video opens with a dynamic, close-up shot of an artist's hand applying a thick, arcing stroke of light blue paint onto a vibrant magenta background, creating immediate visual interest through motion and high color contrast.
[06]
Steal this for your own video
Open with a close-up of making a bold stroke across a .
[07]
The promise the opener makes, and how the video pays it back
Hook
The Disorienting Start: Begin mid-process with a high-contrast, visually intriguing action that creates an immediate question about the final outcome without revealing the full subject.
Payoff
The Grand Reveal Montage: A fast-paced sequence of shots showcasing the completed object from multiple angles and distances, delivering the ultimate visual satisfaction and answering the hook's initial question.
[08]
The structural pattern this video runs on
Framework
The Creative Process Reveal
To document the transformation of a raw or chaotic state into a finished, impressive product through a visually satisfying, fast-paced process, culminating in a dramatic reveal of the final form.
The Foundational Buildup
A rapid montage of broad, foundational steps that quickly establish the basic form and direction of the project, covering the initial 'blank' state.
The Contextual Zoom-Out
A sudden shift in perspective to a wide shot that reveals the full scale, environment, or complexity of the project, creating a moment of awe and re-contextualizing the process.
The Satisfying Refinement
A series of close-up shots focusing on the most visually pleasing, detailed, or skillful parts of the process, providing a sensory payoff and demonstrating mastery.
The Final Polish
Quick cuts showing the last few touches being added, building anticipation for the final reveal by signaling completion is imminent.
@felipecostaart 🇧🇷🇪🇸Felipe Brazilian artist based in Barcelona Felipe Costa creates ocean-inspired oil paintings exploring the beauty, power and connection of water. 🌊 🎨 Contemporary art 🌎 Ocean & environmental activist 📩 Works & collaborations ↓ felipecostaart.com Follow for more!