Post caption
I feel pretty strongly about this...
One of the BIGGEST issues in the online coaching space is that coaches will sign anyone with a pulse that pays 🤷🏻♀️
And unfortunately, I think this is one of the reasons so many people have poor coaching experiences and sometimes walk away believing they’re “uncoachable”.
When in reality, it could have been the wrong program, wrong coach, or wrong approach.
Someone struggling to follow your plan doesn’t automatically make them uncoachable. Sometimes, it means you need to get better at coaching, ask better questions, and understand why they’re struggling in the first place.
And sometimes it still happens. Even I’ve signed clients who I genuinely thought were the right fit initially, only to realise a few weeks in that they weren’t and we needed to part ways.
That isn’t their fault, that’s on me for getting the fit wrong.
But after years of coaching and working with thousands of women at WHM, we’ve become very clear on the type of women we can help… and the ones we can’t.
What we do works incredibly well for the right person, but we’re not for everyone.
Good coaches aren’t afraid to turn people away when they know they’re not the right fit, and trust me, working with the wrong client is more pain than it’s worth 😅
The goal isn’t to sign everyone.
It’s to work with the people you genuinely believe you can help.
That’s what protects your reputation, your retention, and most importantly, your clients results.
Transcript
Coachable client. Coachable client. Coachable client. Coachable client. Follows program, checks in with coach on time, asks meaningful questions, gets results. Hey, coach. Sorry. I know I haven't checked in in, three weeks, but you see the thing is, my uncle's cat died. I ended up getting 18 cheeseburgers from McDonald's, but it's okay because I got a diet coke with it. So I guess it's not that bad. I also tore my bicep right off the bone last week, and I didn't tell you because I thought it would kinda just heal on its own. So if you could just give me an update, maybe this week and then, Now let's do the coach version. Unskilled coach. Write to online coach in their best, start sending annoying DMs to anyone who'll engage in their content, signs up anyone who's willing to pay tier, regardless if they can actually genuinely help them, then wonders why they can't get consistent client results, doesn't know how to provide meaningful accountability online, and when the client isn't progressing, they blame their adherence, mindset, or how coachable they actually are. Skilled coach commits to ongoing learning to become better at both the art and science of coaching. Provides so much useful free content that the clients already know what the coach is about. Only signs clients that they genuinely believe they can help based on their experience and their knowledge. Understands that accountability is far more than just sending a check-in form or asking why they didn't hit their targets, knows how to adapt their communication, their expectations, and approach to the individual. And when the client isn't progressing, gets curious about why and rank the clients how they can adapt their approach. Your job is not to find easy people to coach. Your job is to get really fucking good at coaching.
