Viral Hooks
Trending short videosInterior design styles image montage
A

@alyssaanselmo_

Instagram · 10 Shot

@alyssaanselmo_ Which one are you choosing and WHY? Here’s a little description of each so you can gain inspo for your own home :) Subtropical Born in warm, humid regions, this style uses open layouts, breeze blocks, ceiling fans, and tiled floors to stay cool. It feels raw, functional, and effortlessly relaxed. Kanso A Japanese design principle focused on simplicity and the beauty of less. Kanso interiors feel clear and quiet, with very minimal furniture, natural materials, and nothing unnecessary. Soft Brutalism A gentler take on Brutalism. You’ll still see concrete and heavy forms, but softened with curves, warm tones, and light. It feels structured but never harsh unlike brutalism!

View original on Instagram

The edit1 shot · 5 text
Shots Text

Performance

Views
6.8M
Likes
537.4K
Comments
850
Engagement
7.9%
Outlier
5.5×

Video #5226 · 10 Shot

Interior design styles image montagefrom @alyssaanselmo_

[01]

Overview

The creator introduces the topic of lesser-known interior design styles via a text overlay. They then present a visual montage for three distinct styles—Subtropical, Kanso, and Soft Brutalism—using a series of curated images for each, with the style name consistently overlaid. The video concludes with a call-to-action to follow for more inspiration.

[02]

Simple outline

  1. 1Hook with a knowledge gap
  2. 2Showcase labeled examples
  3. 3Repeat showcase pattern
  4. 4Prompt for future engagement

[03]

Related videos

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[04]

Classification

Format
10 Shot
Concepts
Inspo Lookbook
Elements
Title Text HookText OverlayMontage Editing
Account
Personal BrandBrand
Topics
Interior DesignDesignArchitectureHome Decor

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 75%

interior styles you may have never heard of:

Visual hook · 25%

A creator stands and poses in a well-lit room with a sloped ceiling and wooden floors, establishing a personal and aesthetic context before the content begins.

[06]

Hook template

Steal this for your own video

[topic] styles you may have never heard of:

  • — Interior design styles you may have never heard of:
  • — Coffee brewing methods you may have never heard of:
  • — Photography lighting styles you may have never heard of:

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

A text overlay establishes a premise of revealing uncommon or niche information, creating a curiosity gap that promises insider knowledge (e.g., 'styles you may have never heard of').

Payoff

A simple, direct call to action that promises more of the same type of valuable or inspiring content, framing a 'follow' as a subscription to future discovery.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Curated Showcase

To educate and inspire an audience by presenting a curated list of niche categories, with each category defined by a rapid montage of aesthetically pleasing visual examples under a consistent text label.

  1. 1

    The First Showcase

    The first category is introduced using the repeating micro-pattern, setting the viewer's expectation for the video's rhythm and format.

  2. 2

    The Second Showcase

    The second category is presented, reinforcing the established pattern and maintaining engagement through fresh visual stimuli while building on the video's core educational premise.

  3. 3

    The Third Showcase

    The final category is revealed, delivering the last piece of promised knowledge and bringing the main content section to a satisfying close.

Themes

  • aesthetics
  • home inspiration
  • design education
  • minimalism

Techniques

  • montage
  • visual listicle
  • curation

Trends

  • aesthetic edits
  • micro-learning

Post caption

Which one are you choosing and WHY? Here’s a little description of each so you can gain inspo for your own home :) Subtropical Born in warm, humid regions, this style uses open layouts, breeze blocks, ceiling fans, and tiled floors to stay cool. It feels raw, functional, and effortlessly relaxed. Kanso A Japanese design principle focused on simplicity and the beauty of less. Kanso interiors feel clear and quiet, with very minimal furniture, natural materials, and nothing unnecessary. Soft Brutalism A gentler take on Brutalism. You’ll still see concrete and heavy forms, but softened with curves, warm tones, and light. It feels structured but never harsh unlike brutalism!

Text overlays

  • title · beginning

    interior styles you may have never heard of:

  • contextual · middle

    Subtropical

  • contextual · middle

    Kanso

  • contextual · middle

    Soft Brutalism

  • call-to-action · end

    + follow for more design inspiration

Interior design styles image montage | Viral Hooks