@garrettking.co
Instagram · Greenscreen Talking Head
@garrettking.co lighting tutorial w/ @isabelarosebecker - this is a remix of my best performing video of all time, thought there might be some people that find it useful
Trending short videosExplains photo lighting setup
The edit1 shot · 3 text
Shots Text
Performance
- Views
- 197.6K
- Likes
- 7K
- Comments
- 1.3K
- Engagement
- 4.2%
- Outlier
- 9.6×
Video #12707 · Greenscreen Talking Head
Explains photo lighting setupfrom @garrettking.co
[01]
Overview
The creator provides a lighting breakdown for a portrait photoshoot, first showing the final image. He then displays behind-the-scenes footage to explain his two-light setup, detailing the position of an overhead softbox and a secondary eye-level light. He concludes by sharing his camera settings, showing more finished photos, and offering free Lightroom presets via a comment call-to-action.
[02]
Simple outline
- 1Promise to reveal a process
- 2Explain the technical setup
- 3Showcase the final result
- 4Offer a free resource for engagement
[03]
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Classification
[05]
Hook analysis
What stops the scroll in the first 3 seconds
Title hook · 30%
lighting tutorial part 10
Verbal hook · 20%
Let's do a lighting breakdown. I'm going to explain how I lit this shot.
Visual hook · 50%
A striking, high-contrast black and white portrait of a woman is the main background, with the creator speaking in a picture-in-picture overlay in the bottom left corner.
[06]
Hook template
Steal this for your own video
Open on a striking, high-contrast image of filling the background, with in a small bottom-left picture-in-picture overlay.
- — Open on a striking, high-contrast image of a plated dessert filling the background, with the baker explaining how it was made in a small bottom-left picture-in-picture overlay.
- — Open on a striking, high-contrast image of a renovated room filling the background, with the designer explaining how it was made in a small bottom-left picture-in-picture overlay.
- — Open on a striking, high-contrast image of a finished illustration filling the background, with the artist explaining how it was made in a small bottom-left picture-in-picture overlay.
[07]
Hook and payoff
The promise the opener makes, and how the video pays it back
Hook
A direct-to-camera statement of intent, promising to break down the process behind a visually impressive result shown on screen.
Payoff
The viewer leaves feeling empowered with a new, actionable skill and is strongly incentivized to engage with the content for an additional reward.
[08]
Narrative framework
The structural pattern this video runs on
Framework
The Deconstruct & Empower Blueprint
To establish authority by showcasing a high-quality result, then deconstructing the complex process into a simple, replicable formula, and finally driving engagement with a value-add call to action.
- 1
The Primary Mechanism Reveal
The creator explains the single most important component of the setup, providing specific positioning and details to demystify the core of the technique.
- 2
The Secondary Mechanism Reveal
The creator introduces a supporting component that refines the result, adding a layer of professional nuance that is still easy to understand.
- 3
The Replication Formula
The creator provides the exact technical data (settings, measurements, ingredients) required for the viewer to perfectly replicate the outcome, transforming abstract advice into an actionable recipe.
- 4
The Proof Montage
A rapid succession of high-quality final results is shown, providing a satisfying visual payoff and confirming the effectiveness of the taught method.
- 5
The Engagement Flywheel
A direct question to solicit feedback is immediately followed by a high-value, low-friction call to action, offering a free resource in exchange for a specific comment to maximize engagement.
Themes
Techniques
Trends
Post caption
lighting tutorial w/ @isabelarosebecker - this is a remix of my best performing video of all time, thought there might be some people that find it useful
Text overlays
title · beginning
lighting tutorial part 10
informational · middle
aperture: f/2.8 shutter: 1/800 iso: 1000
call-to-action · end
5 free Lightroom presets
Transcript
Do a lighting breakdown. I'm going to explain how I let this shot. We got two light sources here. The main one is an overhead softbox pointed straight down. It's two feet in front of her and two feet to her right. That's generating most of the light. In addition, off over her right shoulder, there's another secondary light at eye level putting a little bit more on the right side of her face. So that's how we lit it. Here's my camera settings and some more of the finished product. Was this useful? Better know. And if you want five free Lightroom presets, just comment presets. I'll send you a link. It costs you nothing. Later.