The creator announces a major shift in marketing due to new AI image generation tools from OpenAI (in ChatGPT) and a model called Reve. He showcases the hyper-realism of Reve and then highlights the 'game-changing' ability of both models to accurately render text, typography, and complex graphics. He provides numerous examples of AI-generated marketing collateral like infographics, menus, and posters, arguing that these tools democratize creation and will make taste and distribution the new key differentiators. He concludes by asking for audience feedback and promoting his channel.
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We’ve hitting a major turning point when it comes to image generation.
OpenAI just dropped native Image Generation in GPT-4o, and Reve Image 1.0 just dropped, topping the image gen arena charts.
Generative AI image models are a breakthrough technology, and have gotten so damn good over the years - but they always felt like they lacked really strong utility in an enterprise sense.
These two image models have just changed that because of how good they are at reasoning and text.
They unlock an entire new marketing utility.
People are already using them to one-shot infographics, guides, ad campaigns, and all sorts of other marketing collateral.
I’ll throw up some more really insane examples on @metav3rse later.
Let me know if you’ve tried the models and what you think of them!
#ai #tech #chatgpt #reve #openai
Transcript
Think the world of marketing has just changed a lot in the last twenty four hours. We just hit a turning point when it comes to image generation, which has been an incredible novelty. But today, it has really taken a step forward when it comes to utility. Okay. So what do I mean? Well, two things. OpenAI just launched native images in ChatGPT, and a model named Rev has dethroned Midjerk. And of course, the realism of Rev is off the charts. I mean, look at these images I generated. Insane. Right? Especially when you pair them with Cling or Sora. Wild. But where I think this model and ChatGPT now really shine is in text, typography, infographics, product and print design, things like that. Let me show you. So these images were all prompted natively in Chat GPT. And as you can see, the way it nails text to me is the game changer. I mean, now anybody can create beautiful promotional graphics, comics, training documents, whatever you can think of. And look at Tier. These are posters that I was able to generate through descriptive prompts, and the way that it handles the text is is just brilliant. So now everyone can create beautiful imagery and and marketing collateral, and I think we're moving towards a world where taste and distribution are gonna become increasingly important as the barriers of creation are being torn down. At least that's how I see it, but I would love to know your thoughts below. And if you're interested in the intersection of creativity and technology, hit that follow. That's what my channel is all about, and, I'll see you soon.
