Viral Hooks
Trending short videosStep-by-step smokey eye look
N

@natashadenona

TikTok · Vlog

@natashadenona MY SIGNATURE SMOKEY EYE ft. my NEW MINI EYE SCULPT COOL EYESHADOW PALETTE 🩶🤤 See below for all products used 👏 #makeupbynatashadenona Makeup Details: Base: HY-GLAM CONCEALER (N1) HY-GLAM POWER FOUNDATION (N1) Eyes: MACRO TECH EYE CRAYON (Black) - frame, waterline MINI EYE SCULPT COOL PALETTE Deep-Cool (5) - smoke out eye crayon + outer crease Medium Cool (3) - eyelid + crease Light Cool (2) - blend + transition lower lashline Fair Cool (1) - inner corner

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Shots0:47

Performance

Views
733.6K
Likes
17.1K
Comments
71
Engagement
2.3%
Outlier
8.8×
Length · 23 Dec 2025
0:47

Video #15743 · Vlog

Step-by-step smokey eye lookfrom @natashadenona

[01]

Overview

The creator demonstrates how to create a signature smokey eye look using products from her brand. She begins by applying a black eye crayon to the upper and lower lash lines, then uses an eyeshadow palette to smudge and blend out the liner with dark and medium cool-toned shadows. After curling the lashes and applying mascara, she cleans up the under-eye area with concealer and powder, finishes the lower lash line with a lighter shadow, and presents the final, blended smokey eye.

[02]

Simple outline

  1. 1Establish foundational shape
  2. 2Build and blend layers
  3. 3Refine and add details
  4. 4Clean up for sharp finish
  5. 5Reveal final transformation

[03]

Related videos

[04]

Classification

Format
Concepts
Tutorial / How ToProcessProduct Demo
Elements
Montage EditingOverhead Shot

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Visual hook · 100%

Extreme close-up of a black eyeliner pencil being applied directly to the eye's waterline and upper lash line.

[06]

Hook template

Steal this for your own video

Extreme close-up: apply [bold product or tool] directly to [high-impact focal area] to begin a [desired transformation].

  • — Extreme close-up: apply black eyeliner directly to the eye’s waterline to begin a smokey-eye transformation.
  • — Extreme close-up: apply a red paint marker directly to a blank sneaker to begin a custom-design transformation.
  • — Extreme close-up: apply a piping tip directly to a plain cupcake to begin a bakery-style transformation.

[07]

Hook and payoff

The promise the opener makes, and how the video pays it back

Hook

An immediate, decisive first action that establishes the project's foundation without any introduction, hooking viewers who want to see the process.

Payoff

A series of clean, satisfying shots showcasing the completed transformation from multiple angles, providing a strong sense of completion and aesthetic reward.

[08]

Narrative framework

The structural pattern this video runs on

Framework

The Layered Transformation

Demonstrating a complex process by breaking it down into a rhythmic sequence of layering, blending, and refining steps, culminating in a polished final reveal.

  1. 1

    The Foundation

    The initial, defining mark or layer is applied, creating the core structure that the rest of the work will be built upon.

  2. 2

    The Primary Tool Reveal

    The main tool or product for the transformation is presented clearly, setting viewer expectations for the materials used.

  3. 3

    The Softening Pass

    The initial hard lines of the foundation are blended or softened, transitioning from a rough outline to a workable base for further layers.

  4. 4

    The Gradient Build

    Successive layers are applied and blended, moving from a base state towards the final look, creating depth and dimension.

  5. 5

    The Accent Detail

    A contrasting or highlighting element is added to a specific area to create a focal point and add complexity.

  6. 6

    The Reinforcement Pass

    Key foundational elements are re-emphasized or intensified to ensure they stand out in the final result.

  7. 7

    The Framing Element

    A final component is added that frames the entire work, giving it structure and completion (e.g., mascara for an eye, a border for a drawing).

  8. 8

    The Corrective Polish

    A 'clean-up' step is performed, using a tool to correct imperfections, sharpen edges, and give the work a professional, finished look.

  9. 9

    The Unifying Element

    A final touch is added to connect disparate parts of the work into a cohesive whole, ensuring the final result looks balanced.

Themes

  • Beauty
  • Self-expression
  • Artistry

Techniques

  • Blending
  • Smudging
  • Highlighting

Post caption

MY SIGNATURE SMOKEY EYE ft. my NEW MINI EYE SCULPT COOL EYESHADOW PALETTE 🩶🤤 See below for all products used 👏 #makeupbynatashadenona Makeup Details: Base: HY-GLAM CONCEALER (N1) HY-GLAM POWER FOUNDATION (N1) Eyes: MACRO TECH EYE CRAYON (Black) - frame, waterline MINI EYE SCULPT COOL PALETTE Deep-Cool (5) - smoke out eye crayon + outer crease Medium Cool (3) - eyelid + crease Light Cool (2) - blend + transition lower lashline Fair Cool (1) - inner corner