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@TELFAR has done it again, but this time it’s their own take on the classic Timberland boot. Honestly, I think it’s time y’all put some respect on Telfar’s name. Time and time again, they not only push things forward when it comes to design and what it means to build and run a brand, but they also push what it means to include the community and their @Timberland collab is no different. From stretching and bending the familiar Timberland boot to their will, down to how they promoted it, Telfar is just not a normal brand.#Telfar #telfartimberland #timberlandboots
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Telfar is not normal, and their Timberland collab proves it. First, the Tims themselves go against most of what we see from collabs today. Usually, we get a color swap or some kind of new material being used. But that base, this shape typically stays in tact. Unless you're a Telfar and flip it completely on best head. Instead of the entire boot being the base for the design, it's the loafer, which opens up room for the Timbs to be stretched out and shrunk, while also adding this layer of fluidity Timbs usually don't have, kind of softening it in a way making it feel a bit more elegant. Then you get into the little details, like being able to fold the Timbskin over, yes, I'm calling it Timbskin, which feels like this callback to folding the tongue down in a new and unique way. Then you have the fact that they brought in Celine Lewis to work with them, the guy who went viral for the Timberland loafer in the first place. Any other brand would good just taken the design and passed it off as their own. Let's be real. So for them to bring him in shows this level of looking out for the little guy that you don't see in the industry. Telfar is not a normal brand because they aren't playing by the rules and standards set by this industry. They've created a place where it's not about you, it's about us. Plus, they always make cool shit. Peace.
