Viral Hooks
Trending short videosSoccer player quote graphic interview
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@espnoriginals

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@espnoriginals Lo’eau LaBonta tells us the meaning behind her full name ✍️ ESPN Originals series 'NWSL: The Final Third' premieres on February 25 on the ESPN App.

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The edit1 shot · 4 text
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Performance

Views
237.8K
Likes
15.9K
Comments
89
Engagement
6.7%
Outlier
13.2×

Video #19129 · Carousel

Soccer player quote graphic interviewfrom @espnoriginals

[01]

Overview

This is a promotional graphic featuring professional soccer player Lo'eau LaBonta. It combines an interview photo with an action shot and a text overlay of a quote where she discusses people's disbelief about her unique name and hometown, serving to promote an upcoming ESPN series.

[03]

Related videos

[04]

Classification

Format
Concepts
Ask an ExpertOrigin Story
Elements
Text OverlayImage OverlayTemplated Graphic Layout
Account

[05]

Hook analysis

What stops the scroll in the first 3 seconds

Title hook · 60%

Everybody thinks I'm lying when I say, 'My name is Lo'eau Kaiulani LaBonta I'm from Rancho Cucamonga, California.'

Verbal hook · 30%

Lo’eau LaBonta tells us the meaning behind her full name ✍️

Visual hook · 10%

A composite image juxtaposing a candid, smiling interview shot with a dynamic in-game action photo creates visual interest and tells a multi-faceted story about the athlete. The subject's direct expression in the main photo establishes a personal connection with the viewer.

[06]

Hook template

Steal this for your own video

Everybody thinks I'm lying when I say my [unexpected personal fact about yourself].

  • — Everybody thinks I'm lying when I say my last name is actually Moneybags and I grew up broke.
  • — Everybody thinks I'm lying when I say my gym was a hotel parking garage for three years.
  • — Everybody thinks I'm lying when I say my first client paid me in gift cards.

Themes

  • Identity
  • Personal Background
  • Authenticity
  • Athlete Storytelling

Techniques

  • Composite Photography
  • Graphic Design
  • Text Overlay

Trends

  • Quote Graphics
  • Behind-the-Athlete Content

Post caption

Lo’eau LaBonta tells us the meaning behind her full name ✍️ ESPN Originals series 'NWSL: The Final Third' premieres on February 25 on the ESPN App.

Text overlays

  • informational · photo_0

    Everybody thinks I'm lying when I say, 'My name is Lo'eau Kaiulani LaBonta I'm from Rancho Cucamonga, California.' And they're like, 'None of that is real!'

  • contextual · photo_0

    LO'EAU LABONTA

  • contextual · photo_0

    on explaining her background to people

  • branding · photo_0

    VIA NWSL: THE FINAL THIRD